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The 3 Mistakes That Kill Business Growth | Growth Unlocked (E27)

The 3 Mistakes That Kill Business Growth | Growth Unlocked (E27)

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In this episode of Growth Unlocked, Kieran Krohn and Darryl Grauman discuss the most common mistakes business leaders make, focusing on product-market fit, the importance of metrics, leadership culture, and the challenges of adopting AI. They emphasize the need for consistency in execution, the dangers of over-engineering tech stacks, and the critical role of effective sales leadership.

Key Takeaways:

The biggest mistakes often stem from poor product-market fit

Validating market opportunities is crucial before launching products

Vanity metrics can mislead businesses away from true performance indicators

Effective leadership is essential for maintaining company culture under pressure

Uniformity in execution helps identify bottlenecks and improve service delivery

AI adoption should focus on prototyping and low-risk experimentation


Chapters


00:00 Identifying Common Business Mistakes

03:42 Understanding Product Market Fit

06:51 The Importance of Metrics in Business

09:57 Leadership and Company Culture

12:51 Executing with Consistency

15:54 Navigating AI Adoption Challenges

19:35 Leveraging AI for Insights

23:11 Managing Tech Stack Complexity

26:56 Hiring the Right Sales Leadership

29:39 Eliminating Vanity Metrics


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ABOUT KIERAN

Kieran Krohn is a renowned GTM professional, entrepreneur, investor and business growth expert.

His background is growing and scaling HubSpot’s business in Australia and New Zealand by developing their partner ecosystem. Over the last decade, he has held a number of roles in channel and direct sales as well as leadership where he built a high performing sales team. He has been awarded key accolades as the top performer 4x in the region and achieved Presidents Club 7x consecutively.

His mission is to help business founders achieve the freedom they set out to when they left the corporate world, and build valuable businesses that will create financial certainty for generations to come.

Connect with Kieran on LinkedIn: https://www.linkedin.com/in/kierankrohn/


#GrowthUnlocked #BusinessGrowth #Leadership #SalesStrategy #VanityMetrics #RevenueGrowth #GoToMarket #AIinBusiness #Productivity #BusinessLeadership #GTMStrategy #ScaleUp #BusinessMistakes #CustomerAcquisition #FutureOfWork

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