Robin Parton Pate has decades of experience in marketing and media with stints at CNN and HGTV and now vp of marketing at Dave Cantin Group which advises auto dealers and dealership groups on mergers and acquisitions. In a fast-paced episode, Robin discusses with host/journalist Ed Garsten the evolution of recognizing news stories, pitching them, the role of AI, and yes, what's the story with her middle name?

Jane Owen, CEO of boutique entertainment/celebrity PR firm, Jane Owen PR, gives her unfiltered views of how PR works in that segment, challenges, dealing with egos, AI deep fakes, changing media landscape. Plus, she weighs in on how the Taylor Swift/Travis Kelce wedding was handled.

Journalist Ed Garsten hosts.

Author, marketing and PR powerhouse Don McLean is back on Tales From the Beat to discuss with host Ed Garsten, his new platform for democratizing PR for those who can't afford to pay for a PR agency, how AI has changed story pitching and release creation and its limitations.

A spirited conversation with Kira Shishkin, creator and CEO of news text service informed.now that looks at how it works, how stories and links are chosen and why he thinks its daily feeds better serve those tired of news that contains ads, clickbait and clutter.

Lee Gordon, chief communications and government affairs officer at recreational marine leader Brunswick Corp. and host/journalist Ed Garsten discuss Brunswick's new AutoCaptain autonomous docking system, how the company is approaching the media with the story, role of earned media and AI, in a wide-ranging interview.

She's been a top comms exec everywhere from General Motors to companies in the healthcare, home improvement and bedding industries, and now Noreen Pratscher runs her own consultancy, Pratscher Communications. She and host/journalist, Ed Garsten take on the subject of "earned media" and why it's still important in an AI world, effective, and ineffective, media training and early wins for Pratscher Communications.

Longtime WWJ, Detroit journalist Jeff Gilbert's career has taken him from covering Dr. Death, Jack Kevorkian to becoming the foremost broadcast automotive beat reporter in the nation, often heard on the former CBS Radio News Network. He and host, journalist Ed Garsten, talk about the end of that network, where broadcast news is going, the auto beat they both cover and some of the interesting characters Jeff's covered over the year in the auto industry.

Auto journalist Greg Migliore is back to just talk cars with host, journalist Ed Garsten. Greg discusses a couple of new vehicles he's driven lately, the Lincoln Navigator and Land Rover Defender OCTA. The guys also discuss new car trends, the art of reviewing vehicles and why Ed doesn't review vehicles anymore.