『Tales From the Beat』のカバーアート

Tales From the Beat

Tales From the Beat

著者： Ed Garsten
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I've led a dual life--as a journalist and PR guy: CNN, Associated Press, Detroit News, Forbes.com on the news side and all the different names of Chrysler and Franco PR on the PR side. Even in my semi-retirement I'm playing on both sides of the scrimmage line. In this podcast I'll speak with significant figures in PR and news on today's media issues along with best ways for PR people to make reporters happy and land coverage and from the journalist side, how best to work with PR people to make sure you're getting what you need to create great stories.Ed Garsten 政治・政府
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  • Tales From the Beat Episode 145: Dave Cantin Group VP Robin Parton Pate

    Tales From the Beat Episode 145: Dave Cantin Group VP Robin Parton Pate
    2026/08/25

    Robin Parton Pate has decades of experience in marketing and media with stints at CNN and HGTV and now vp of marketing at Dave Cantin Group which advises auto dealers and dealership groups on mergers and acquisitions. In a fast-paced episode, Robin discusses with host/journalist Ed Garsten the evolution of recognizing news stories, pitching them, the role of AI, and yes, what's the story with her middle name?
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    22 分
  • Tales From the Beat Episode 144: Jane Owen--Entertainment/Celebrity PR

    Tales From the Beat Episode 144: Jane Owen--Entertainment/Celebrity PR
    2026/08/11

    Jane Owen, CEO of boutique entertainment/celebrity PR firm, Jane Owen PR, gives her unfiltered views of how PR works in that segment, challenges, dealing with egos, AI deep fakes, changing media landscape. Plus, she weighs in on how the Taylor Swift/Travis Kelce wedding was handled.

    Journalist Ed Garsten hosts.

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    32 分
  • Tales From the Beat Episode 143: McLean Media's Don McLean

    Tales From the Beat Episode 143: McLean Media's Don McLean
    2026/07/28

    Author, marketing and PR powerhouse Don McLean is back on Tales From the Beat to discuss with host Ed Garsten, his new platform for democratizing PR for those who can't afford to pay for a PR agency, how AI has changed story pitching and release creation and its limitations.

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    30 分
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