TPM Podcast Episode 8 - You're not too expensive, they're too cheap
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TPM Podcast Episode 8 - You're not too expensive, they're too cheap
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Episode 8 – Pricing Power: How to Charge What You’re Worth (Without Apology)
If your prices don’t reflect your value, guess what? You’re working for free—and burning out fast.
In this episode, T2 and Tommy P tackle one of the biggest profit levers in your business: pricing. You’ll learn:
✅ Why undercharging is killing your margins (and your confidence)
✅ The real cost of getting pricing wrong
✅ What “pricing power” looks like in a business that earns respect and profit
✅ How to raise your rates strategically—without losing your best clients
✅ The red face test that ensures you’re charging boldly
Hear the real-world story of a business owner who raised prices by 20%, lost two clients, and still saw profits jump by 40%.
Listen now to discover how to set, raise, and defend your prices—so you can finally keep more of what you earn.
Chapters- (00:00:00) - The Price Tag Whisperer
- (00:03:49) - How to Raise Our Prices?
- (00:05:56) - Auditing Your Pricing
- (00:06:28) - 3 Rules for Pricing Your Work