Still stuck creating content every single week, hoping this one finally brings in leads?

Want the stupidly simple Hormozi strategy I used with a million-dollar health clinic for generating 3 x the leads (without paying me thousands)?

This is your shortcut to marketing that gets results (based on your data) that turns lurkers into leads.

In this episode, I break down Alex Hormozi’s “More, Better, New” framework.

You'll walk away with the clarity to audit your marketing, clean up what’s working, and stop wasting time on what’s not.

What We Cover:

➡️ Why “content” often isn’t the answer
➡️ The 3-part framework that will 3x your leads
➡️ How to do a simple marketing audit to drive decisions
➡️ Uncover the truth about what’s actually working in your business

What You’ll Learn:

✅ How to apply Hormozi’s “More, Better, New” breakdown to your lead gen
✅ What 70% of your marketing time should really be going toward
✅ How to identify and double down on your most productive strategies
✅ What to cut (or tweak) when leads slow down
✅ Why “new” ideas should be your last priority

💥 Action Steps for More Leads with Less Effort:

📝 List every current strategy (e.g., IG Reels, podcasts, referrers)
📊 Track how many leads each strategy brings in
🧮Order them from most to least leads
🧠Identify how you can do MORE (70%), then BETTER (20%) with each strategy
🔍Address any NEW (10%) ideas
🗓Make a schedule & execute

Want help turning this audit into a real strategy that actually brings in leads consistently?
Apply for Swift Biz Academy
→ swiftcoachesacademy.com.au/biz-academy

Until next time and in whatever you do, Move Swiftly.

Running ads without a proper system is like pouring water into a leaky bucket.
If you want paying clients (not just clicks!) you need this in place first.

I break down the 4 things I recommend all coaches do before they spend a single cent on ads. If your calendar isn’t full and you’re wondering why your ads aren’t converting, then tune in to this episode ASAP!

What We Cover:
➡️ The difference between ads that flop and ads that crush
➡️ The 4 steps you need to set up before you hit “publish” on your ad
➡️ Why your lead magnet is the foundation of a successful ad strategy
➡️ How to turn clicks into clients (without adding hours to your day)

What You’ll Learn:
✅ How to design a lead magnet that your dream clients actually want
✅ The must-have landing pages (and exactly what to say on each)
✅ What automations to set up that build trust and turn leads into booked calls
✅ How to make your ads pay for themselves!

💬 Got a takeaway or lightbulb moment from this episode?
Slide into my DMs and let’s chat! @zeniawoodofficial

Ready to Have Clients Book in on Auto-Pilot with Forever Funnels™ Built Out in Your Business?
→ DM me the word “Systems Audit” over on Instagram and I’ll See If I Can Help!

Psst: Done with doing business alone?
Wanna Fast-Track Your Results?
Join the Biz Academy: www.swiftcoachesacademy.com.au/biz-academy

Until next time and in whatever you do, Move Swiftly.

Forget just boosting posts, Jess’s 360degree full-funnel approach to Meta Ads that actually convert, make sure you’re not just getting more leads, but more sales and a clear ROI (or ROAS in ad speak)!

Jessica Tutton, a course creator and Meta ads strategist, breaks down how coaches are using paid ads all without losing money and while fixing underperforming ads to grow your business today (seriously)!

What We Cover:
➡️ How Jessica went from course creator to Meta ads expert (and what she learned along the way)
➡️ Why ads alone won’t save a broken sales process (and what to fix first)
➡️ The 3 stages of a high-converting funnel—and where Meta ads fit in
➡️ The key metrics to track so you don’t waste money on underperforming ads
➡️ The mindset shift required to move from organic-only to paid growth
➡️ How to start running Meta ads the smart way (without blowing your budget)

What You’ll Learn:
✅ When it’s the right time to start running Meta ads in your business
✅ How to optimize your funnel first so ads don’t fall flat
✅ The most important numbers to track for ad success
✅ How to budget for ads based on lifetime customer value
✅ Why waiting until everything is perfect is the biggest mistake coaches make

Want More from Jess?
Download Her Free Ad Creative Playbook
Instagram: @jessicatutton

Take a Behind the Scenes Look inside the Swift Biz Academy

If you’re an established health & wellness coach looking to stop trading time for money, create scalable services, and gain more time and profit, Swift Biz Academy is where you need to be.

🔗 Join the Biz Academy

Until next time and in whatever you do, Move Swiftly.