
Sustainability Messaging 2025: Essential Trends for Business Communication ft. Lauren Scott (The Resilience Report)
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2025 has been a very dynamic year for professionals working in the sustainability space. While some markets feel particularly fragmented, others are charging ahead with important environmental progress, and while certain industries like banks are pulling out of sustainability alliances, we are seeing others like data centers pushing new frontiers when it comes to energy and water conservation.
So, it should come as no surprise that the marketing and communications landscape is also drastically changing when it comes to sustainability.
To address this together, this episode examines the evolving landscape of sustainability communications in 2025—and what it means for business leaders, communicators, and changemakers alike. From the decline of the “ESG” label to the growing demand for data-backed transparency, we’ll uncover the key trends driving a new era of corporate communications. We’ll discuss why the business case for sustainability is now front and center, how AI is enabling more personalized and compliant messaging, and why internal alignment and employee advocacy are critical to building credibility.
If you’re navigating sustainability strategy, reporting, or stakeholder engagement, this conversation will equip you with the insights you need to communicate with clarity, integrity, and impact.
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