Have you ever faced a blank page, saying to yourself, “I know I need a story…a good story…for business. But I keep drawing a blank.”

And most of the story prompts—those questions beginning “Tell me a story about” are not designed for business. They’re designed to get your personal stories. So you get prompts like, “What was your proudest moment…” which rarely helps your business.

As I’ve said many times, a business story serves a purpose. It doesn’t just amuse and entertain. It supports your strategy…which is rarely about helping you feel good about yourself.

In this episode I talk about story prompts and introduce my newest product—a list of 30 story prompts for b business stories, one for each day in a month. A no-brainer at $7 when you click here.

The podcast helps you understand:

• What is a story prompt and how does it help
  
  
• Why some prompts may work well for personal stories but not for stories you use in business
  
  
• A tip about how to start a collection of prompts for business stories
  
  
• A sample: 5 business prompts you can use now (with tips about how to use them)
  
  
• Why the prompt “Talk to your former self…” isn’t helpful for business stories

In this episode, I mentioned a movie: Harold and Maude - a classic oldie.

Introducing: 30 Prompts for Strictly Business Stories - Click here for immediate download. Just $7.

If you’re a small service-oriented business, you want to get people to talk about you! But how do you do this?

Small companies—especially service-based solopreneurs—can’t generate buzz the same way as big companies. They need to dip into their client’s backstories. When someone says, “You seem to be talking to me!” -- that's how your buzz begins!

In this episode, I talk about what it means for a solopreneur to create buzz. It’s not the same thing as big-company buzz.

You’ll get examples of stories that never became the subject of conversation, and how they’re different from stories that generated buzz.

You’ll also learn:

Why my first website didn’t get clients for relocation coaching

How backstories hold the key to going viral

3 reasons why backstories help generate buzz

RESOURCES AND MENTIONS:

Christina Hills - Get her ebook “Web Design for Non-Techies” If you click at a different time, you'll get a different resource.

Peter Guber - Tell to Win - Buy on Amazon. https://amzn.to/3G0dHNg

My book on relocation (free with Kindle Unlimited - available in paperback or ebook on Amazon) Click here.

My DIY 1course can help you find your client’s backstory. Click here.

FREE ebook on finding your client’s backstory. Click here.

My website.