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Strategic Partnerships: Your Shortcut To Growth with Jimmy Newson

Strategic Partnerships: Your Shortcut To Growth with Jimmy Newson

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In this episode of the Genius Talk Show, host Atul Raj interviews Jimmy Newson, the Impact Influencer, who shares insights on the importance of strategic partnerships for business growth. Newson emphasizes the need for a triple win approach, where the end user, the partner, and the business all benefit. He discusses common mistakes businesses make when seeking partnerships, the importance of understanding potential partners, and how to effectively manage these relationships. Newson also highlights the significance of having a unique value proposition and leveraging partnerships to reach a wider audience. The conversation concludes with actionable advice for entrepreneurs looking to build successful partnerships. Key Takeaways: - Strategic partnerships can significantly enhance business growth. - The triple win framework prioritizes value for the end user, partner, and business. - Many businesses fail to research potential partners adequately. - Identifying the right partners requires understanding your unique value proposition. - Managing partnerships is crucial for long-term success. - Treating partners like customers fosters better relationships. - Partnerships can help reach larger audiences more effectively. - A unique value proposition can differentiate your business in the market. - Understanding competitors can help refine your value proposition. - Asking customers why they choose you can reveal valuable insights. Jimmy Newson, widely known as the Impact Influencer, is the go-to business and growth strategy consultant for small businesses and entrepreneurs looking to scale with clarity and impact. As the founder of Moving Forward Small Business, a mission-driven organization dedicated to saving one million small businesses from failure, Jimmy provides actionable strategies that blend innovation, technology, and real-world execution. He’s a contributor to Entrepreneur.com and holds certifications from Google, HubSpot, SEMrush, and more. With features in Forbes, Adweek, and AdAge, and strategic roles across major organizations like the New York Marketing Association and Start Small Think Big, Jimmy has trained thousands globally and is a sought-after speaker and advisor by private, public, and nonprofit sectors alike. Connect With Jimmy Newson: https://jimmynewson.com/ https://movingforwardsmallbusiness.com/

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