Culture isn’t an initiative—it’s a strategy that drives retention and results.

MOVE Like This
With Bonnie Buol Ruszczyk
For CPA Trendlines

In this episode of MOVE Like This, host Bonnie Buol Ruszczyk talks with Stacie Kwaiser, CPA and CEO of Rehmann, about the firm’s nearly three-decade journey toward building a culture where people stay, grow, and lead.

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Kwaiser began her career in public accounting at Coopers & Lybrand before joining Rehmann, a firm that now employs more than 1,100 professionals across 22 offices. She rose through the audit practice and into firmwide leadership roles, ultimately becoming CEO in 2023. Along the way, she experienced—and helped shape—Rehmann’s evolution into one of the profession’s most recognized firms for women and equity leadership.

Rehmann’s reputation didn’t happen by accident. Nearly 20 years ago, the firm launched its Women’s Career Advocacy Program to address attrition among rising female professionals. That effort has since expanded into a firmwide Career Advocacy Program that embeds mentorship, sponsorship, and structured development into daily culture.

Kwaiser is clear that these supports aren’t optional. “You can’t treat talent development like an initiative that comes and goes,” she says. “It has to be part of how you operate.”

Originally published October 2025.