『Speak Your Way To Cash』のカバーアート

Speak Your Way To Cash

Speak Your Way To Cash

著者: Ashley Kirkwood
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Ashley Kirkwood from the Speak Your Way To Cash podcast will share business tactics, tips, and strategies from her own experience and interviewing experts in the speaking, sales and entrepreneurship space.

Ashley has built several successful businesses including her law firm and speaking business, where she speaks to colleges and corporations on confidence, leadership, and student success. Her signature speech is entitled, The Currency of Confidence. Ashley has spoken to audiences with as many as 4,000 people in attendance. She has helped several universities reinvigorate student engagement and enjoys speaking to law schools and sharing her story, which is chronicled in her book, The Law School Hustle.

Ashley hosts an event called, Speak Your Way To Cash for speakers looking to enhance their speaking business and learn knock-it-out-of-the-park sales strategies!

Email Ashley at admin@passionpurposeandpaychecks.com.Copyright Ashley Kirkwood
経済学
エピソード
  • 326: How to fill 100 event seats without guessing
    2026/08/09
    👉 Land Corporate Clients Using AI for just $17 — register here: https://www.aicorporatesaleslab.com/

    👉 Let Ashley coach you in person for 3 days at Black Women Sell Live: https://www.blackwomensellevent.com/

    👉 Join our FREE Skool community for experts who want to sell more services: https://www.skool.com/sywtc

    Here’s how you stop hoping people buy tickets and start activating the audience you already have.

    Ashley’s first event made $600 with 10 people in a WeWork. Years later, she sold just under half a million dollars in services from the stage at an event with about 75 people in the room. In this episode, Ashley breaks down how to get your first 100 people to your event by identifying the real buyers in your audience, sorting them by buying signals, and sending personal invitations that actually start conversations. If you want to host profitable live events, retreats, intensives, or sales events, this is the event marketing system you need before you post another generic flyer.

    What you'll learn in this episode

    ▪️ Why filling the room is usually a segmentation problem, not just a reach problem
    ▪️ The 3-tier audience sort Ashley uses to find the people most likely to buy tickets
    ▪️ How to spot buyer signals inside your email list, DMs, CRM, and past purchases
    ▪️ The one-paragraph invitation structure that turns warm audience members into ticket buyers
    ▪️ Why referrals can help you fill the room with better buyers, not just more people

    Why this matters now

    Events are powerful, but they are also risky when you don’t know who should be in the room. If you’re a coach, consultant, speaker, expert, or service provider, your first 100 attendees may already be closer than you think. You just need the right message, the right segmentation, and the courage to personally invite the people who are most likely to say yes.

    Connect with Ashley and Resources Mentioned:

    ✔️ Claim Your Free Speak Your Way to Cash® Book: https://www.speakyourwaytocash.com/BookPreviewLive
    ✔️ Pitch Your Way to Cash® Academy: https://www.pitchyourwaytocash.com
    ✔️ Attend Millions From The Stage: https://www.millionsfromthestage.com
    ✔️ Attend Black Women Sell Live: https://www.blackwomensellevent.com/
    ✔️ Free Skool Community: https://www.skool.com/sywtc

    続きを読む 一部表示
    24 分
  • 325: How to keep webinar buyers without begging
    2026/08/02
    👉 Land Corporate Clients Using AI for just $17 — register here: https://www.aicorporatesaleslab.com/

    👉 Let Ashley coach you in person for 3 days at Black Women Sell Live: https://www.blackwomensellevent.com/

    👉 Join our FREE Skool community for experts who want to sell more services: https://www.skool.com/sywtc

    Here’s why people leave before you ever make the offer.

    You have about seven minutes to prove your webinar is worth staying for—and most hosts waste that time reading their bio, fixing slides, and asking people to drop their city in the chat. In this episode, Ashley breaks down what to do in the first 30 minutes of your webinar so you close the retention gap, keep attention, and build the emotional and psychological contract that makes people want to stay. You’ll learn how to open with urgency, build authority without reading your resume, and prime the room to buy before the pitch ever starts.

    What you'll learn in this episode

    ▪️ The 90-second buyer open Ashley uses instead of “drop your city in the chat”
    ▪️ Why the first 30 minutes of your webinar determine whether people stay for the offer
    ▪️ How to build authority with sacrifice, proof, and vulnerability instead of reading your bio
    ▪️ The psychology of yes framework: personal belief, community worth, and business worth
    ▪️ Why your webinar should feel more like a performance than a slide presentation

    Why this matters now

    If you’re hosting webinars, masterclasses, virtual events, or conversion talks, your audience is deciding fast whether you are worth their attention. The right webinar opening can help coaches, consultants, speakers, and experts keep more people engaged long enough to hear the offer and understand the transformation.

    Connect with Ashley and Resources Mentioned:

    ✔️ Claim Your Free Speak Your Way to Cash® Book: https://www.speakyourwaytocash.com/BookPreviewLive
    ✔️ Pitch Your Way to Cash® Academy: https://www.pitchyourwaytocash.com
    ✔️ Attend Millions From The Stage: https://www.millionsfromthestage.com
    ✔️ Attend Black Women Sell Live: https://www.blackwomensellevent.com/
    ✔️ Free Skool Community: https://www.skool.com/sywtc
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    16 分
  • 324: How to get 1,000 webinar registrants without posting all day
    2026/07/26
    👉 Land Corporate Clients Using AI for just $17 — register here: https://www.aicorporatesaleslab.com/

    👉 Let Ashley coach you in person for 3 days at Black Women Sell Live: https://www.blackwomensellevent.com/

    👉 Join our FREE Skool community for experts who want to sell more services: https://www.skool.com/sywtc

    Here’s the truth about getting people into your webinar.

    If you want 1,000 webinar registrants but you’re not posting five times a day, you need more than hope and organic content. You need a marketing system. In this episode, Ashley breaks down how she went from webinars with 20 to 28 people registered to thousands of registrants by using paid advertising, direct outreach, influencer marketing, and show-up campaigns. This is for experts who want more of the right people in the room so they can sell the offer that changes their clients’ lives.

    What you'll learn in this episode

    ▪️ Why paid advertising helped Ashley go from 28 registrants to thousands
    ▪️ How to use organic content to decide which ads to run
    ▪️ The direct outreach math behind getting 1,000 webinar registrants
    ▪️ Why influencers and niche pages work differently when promoting your event
    ▪️ The three email campaigns you need after someone registers for your webinar

    Why this matters now

    A webinar is not just a registration page. It’s a full marketing system that has to attract the right people, remind them to show up, and move them toward the offer. If you’re a coach, consultant, speaker, expert, or service provider, this episode will help you think more strategically about webinars, masterclasses, challenges, summits, and virtual events.

    Connect with Ashley and Resources Mentioned:

    ✔️ Claim Your Free Speak Your Way to Cash® Book: https://www.speakyourwaytocash.com/BookPreviewLive
    ✔️ Pitch Your Way to Cash® Academy: https://www.pitchyourwaytocash.com
    ✔️ Attend Millions From The Stage: https://www.millionsfromthestage.com
    ✔️ Attend Black Women Sell Live: https://www.blackwomensellevent.com/
    ✔️ Free Skool Community: https://www.skool.com/sywtc
    続きを読む 一部表示
    19 分
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