Every hospitality marketer knows the pain of seasonal downturns. Your social media metrics start to dip, engagement becomes harder to maintain, and suddenly, those bustling feeds that were bursting with activity feel more like an echo chamber. If you're struggling to keep your social media presence vibrant and engaging during your off-peak seasons, you're facing one of the industry's most persistent challenges.

Today we're joined by Amanda Lahn-Boyer, Director of Marketing at Lahn Hospitality Group, where she oversees marketing strategy for The Funplex amusement centers across multiple locations. With over seven years of experience navigating the seasonal nature of family entertainment destinations, Amanda has mastered the art of maintaining year-round social media engagement, even when the rides aren't running at full capacity.

Social Pulse Podcast host Mike Allton asked Amanda Lahn-Boyer about:

🟣Strategic Content Planning - Learn how to build a year-round content calendar that maintains audience engagement regardless of season

🟣Off-Peak Opportunity Mining - Discover creative ways to turn traditionally slower periods into unique marketing advantages

🟣Measurement That Matters - Understanding how to adjust and interpret social media metrics based on seasonal patterns

Learn more about Amanda Lahn-Boyer

• Connect with ⁠Amanda Lahn-Boyer on LinkedIn⁠

Resources & Brands mentioned in this episode

• ⁠FunPlex amusement centers⁠

• Learn more about Agorapulse with a ⁠free demo⁠ 🧡

• ⁠Mount Laurel⁠

• ⁠East Hanover⁠

• ⁠Funplex After Dark⁠

• ⁠IAAPA⁠

• ⁠CapCut⁠

• ⁠Visit Philly⁠

• ⁠Visit New Jersey⁠

• ⁠Social Media Day Philadelphia⁠

• ⁠Funplex Social Channels⁠

Show Notes & Transcript: ⁠https://www.agorapulse.com/blog/podcasts/social-pulse-podcast/seasonal-slumps-not-anymore-smart-social-media-strategies-for-hospitality-brands⁠

Brought to you by ⁠Agorapulse⁠: the #1 rated social media management solution. ⁠Follow Agorapulse on LinkedIn⁠.

Produced and Hosted by ⁠Mike Allton⁠, Chief Storyteller at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Do you feel like you're invisible in your organization while watching your more outgoing colleagues get all the recognition and opportunities? You're working just as hard, delivering great results, but somehow you're always overlooked for promotions, speaking opportunities, or that next big project. Maybe you've been told you need to "put yourself out there more" but the thought of networking events and self-promotion makes your skin crawl. Here's the truth: being an introvert in the social media and marketing world doesn't have to be a career limitation—it can actually be your secret weapon.

That's exactly what today's guest, Goldie Chan, is here to help us understand. Goldie is the founder of Warm Robots, a personal branding consultancy, and the author of "Personal Branding for Introverts." As a LinkedIn Top Voice with over 97,000 followers, she's built one of the most recognizable personal brands on the platform while helping countless introverted professionals do the same. Goldie became a pioneer in LinkedIn video content when the feature was still in beta, and she's navigated building her authentic personal brand through life's biggest challenges, including a very public cancer journey, proving that vulnerability and authenticity are actually superpowers in the digital age.

Social Pulse Podcast host Mike Allton asked Goldie Chan about:

🧡 Authentic authority building - How introverts can leverage their natural strengths to build credibility and influence without feeling fake or overwhelmed.

🧡 Strategic vulnerability in content - When and how to share personal challenges professionally to deepen audience connection and trust.

🧡 Intrapreneur success strategies - Practical approaches for building your personal brand while working full-time without creating conflicts with your employer.

Learn more about Goldie Chan

• Connect with Goldie Chan on LinkedIn

• Connect with Goldie Chan on Instagram

Resources & Brands mentioned in this episode

• Warm Robots

• Join Social Pulse Community on Facebook

• Learn more about Agorapulse with a free demo

• Allego

• Blab

• Periscope

• Evernote

• Social Media Hat

• Adobe Acrobat's AI assistant

• Gemini

• Personal Branding for Introverts

Show Notes & Transcript: https://www.agorapulse.com/blog/podcasts/social-pulse-podcast/the-introverts-guide-to-standing-out-while-staying-employed

Brought to you by Agorapulse: the #1 rated social media management solution. Follow Agorapulse on LinkedIn.

Produced and Hosted by Mike Allton, Chief Storyteller at Agorapulse. If you’re interested in being featured on an upcoming episode, reach out to Mike.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.