This week on The Social Dive Podcast, Lydia George is joined by Olamide Dada, social media manager at GoLemon, for a no-holds-barred chat on building a personal brand that actually gets you noticed as a social media professional. From showing up authentically online, staying true to the craft, to creating value that speaks louder than your bio, this episode is packed with real talk and practical gems for anyone looking to grow their presence and career in the digital space.

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On this episode of Social Dive Podcast, Tamilore Oladipo joins Lydia on the show to take a deep dive on how to properly position yourself as a social media specialist for the global back job market. She shared shares her work experience and takes us through the journey of working for local brands to finally landing an international job.

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On this episode of Social Dive Podcast, Uche of Contently Curated joins the conversation. Lydia has questions about the journey of going from freelancer to owning an agency.

How do you know when it's time to start your own agency?

Uche takes us through her own journey sitting siting her own mistakes, what she could have done better and what every freelancer with this same question should be looking out for as they navigate.

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2025 started on a fresh with the "Locked In" mantra. Now, what does it mean to be locked in? How can you as a social media specialist lock in?

On this episode of Social Dive Podcast, Lydia takes us on a deep dive of what it is to do excellent work, especially as a social media specialist.

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On this episode of Social Dive Podcast, agency owner, Omolola Dada, founder of Awani digitals joins Lydia on the show to look at some trends and likely forecast of what Social Media promises for managers and marketers alike while also touching lightly on her journey as a social media marketing agency owner.

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On this episode of Social Dive Podcast, ISWIS Najitey joins the share nuggets on how to build a loyal community on social media drawing from lessons she's learned on the job as the social media manager for ISWIS Podcast. This episode also brings to light how podcasts can use social media effectively.

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Welcome to the Social Dive Podcast!

In this pilot episode, the host, Lydia George introduces the show, a go-to space for social media professionals in Nigeria and Africa at large. Whether you're a social media manager, marketer, or specialist, this podcast brings expert insights, real-world experiences, and practical strategies to help you thrive in the industry. Expect deep dives into industry challenges, career growth tips, and monetization strategies, all tailored to your journey.

Stay connected with us on:IG- https://www.instagram.com/socialdive_?igsh=dnZ0YmJua25ycWRp

X- https://x.com/thesocialdive_?s=21

and be a part of the conversation!

Have questions, topic suggestions , or insights to share? Send us an email at podcast@socialdive.xyz - we'd love to hear from you!