Designing for physical spaces and human interaction is at the forefront of the work Brett Bagenstose and his team at NeoPangea do on a daily basis. A large focus of the museum installations they produce centers around creating immersive experiences that are not only educational but also engage our senses, so the encounter is memorable. In this next installment of SoDA Series Live with Adobe, Brett will discuss his journey in storytelling using physical spaces but will also explore the ethical considerations he faces with regard to AI utilization. He will also weigh in on how young designers should embrace AI to enhance their talents, not shy away from it.

SPEAKER BIO

Brett is the Founder of NeoPangea and loves to create story-driven immersive & interactive experiences for real spaces & digital worlds. As a leader of a talented group of creative eclectics and technologists, he is driven to develop great leaders, push his team to conceive the inconceivable, and yes, give them a hug or a high five when they need it. NeoPangea’s clients include Disney, National Geographic, Paramount, MCAAD, McCormick & Company, NBCU, Smithsonian, Hershey’s, Unique Snacks, Imagine Exhibitions, Ally Bank, and many more fine folks. Their work has been a finalist for four Emmys and we’ve bagged gongs from the American Alliance of Museums, SXSW, Themed Entertainment Association, Communication Arts, CableFax, HOW, Ad Age, Promax, and The Webby Awards.

LINKS

Brett Bagenstose - LINKED INNeoPangea

Podcast Mention:

Nefrina Living Hologram

Full Recording on Linked In

HOST -

Talin Wadsworth

__

About Adobe: Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. ⁠www.adobe.com⁠
About SoDA: SoDA is a global network of innovative digital agencies. ⁠www.sodaspeaks.com⁠
__
Edited with Adobe Podcast: ⁠podcast.adobe.com⁠.

For more information, please contact ⁠sodaserieslive@adobe.com⁠

John Roescher, Founder and CEO of Raw Materials, joins Adobe for a lively conversation on why design needs a reset: one that’s rooted in creativity, not just process. Drawing on his journey from building an award-winning design agency, Handsome, to evolving it into Raw Materials, John shares why the shift wasn’t just a rebrand, but a reinvention of what a design company can be. We’ll also explore the power design can have in driving innovation in high-impact industries and why aligning with the right partners and challenges is essential.

LINKS

John Roescher - LINKED IN

Raw Materials Company Site

HOST

Talin Wadsworth

__

About Adobe: Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. ⁠www.adobe.com⁠
About SoDA: SoDA is a global network of innovative digital agencies. ⁠www.sodaspeaks.com⁠
__
Edited with Adobe Podcast: ⁠podcast.adobe.com⁠.

For more information please contact ⁠sodaserieslive@adobe.com⁠

PJ Pereira, Creative Chairman & Co-Founder at Pereira O’Dell, joins Adobe for a lively discussion on AI’s impact on the creative community, the risks of homogenization in design, and the importance of preserving authenticity and imagination in a rapidly changing technological landscape. We’ll explore the balance between human originality and machine-generated content, and share strategies for staying ahead by recognizing patterns, embracing research, and keeping a unique voice.

SPEAKER BIO

PJ Pereira is an industry veteran of over 20 years, known for co-founding independent award-winning creative agency, Pereira O’Dell. In 2023, PJ was also named Chief Creative Officer of independent agency network Serviceplan Americas. He’s been named to Adweek's Creative 100, Ad Age's Creativity 50, 4A's 100 People Who Make Advertising Great, and most recently Adweek’s AI Champion of the Year in 2023. His interest in AI led him to co-found AI incubation and innovation lab, Silverside AI, as a company within Pereira O’Dell.

In 2023, PJ released a novel called The Girl From Wudang, a novel about artificial intelligence, martial arts, and immortality. Pereira is a pioneer in the marketing world, sitting at the intersection of tech, entertainment and advertising. His credentials have made him one of the industry's most influential and respected creatives. As a board member for the Ad Council, PJ has led award-winning initiatives including the “It’s Up To You” Vaccination campaign. Outside of his work in advertising, PJ is a novelist of 12 years, and a martial artist with multiple black belts.

LINKS

PJ Pereira LINKEDIN

Pereira Website

Mentions:Three Body Problem, part of a trilogy of books and a show on NetflixGirl from Wudang, PJ's bookThe Beauty Inside campaign

HOST

Talin Wadsworth

__

About Adobe: Adobe offers groundbreaking technology that empowers everyone, everywhere to imagine, create, and bring any digital experience to life. ⁠www.adobe.com⁠
About SoDA: SoDA is a global network of innovative digital agencies. ⁠www.sodaspeaks.com⁠
__
Edited with Adobe Podcast: ⁠podcast.adobe.com⁠.

For more information please contact ⁠sodaserieslive@adobe.com⁠