LISTEN TO THIS EPISODE IF YOU WANT 2026 TO BE A MORE PROFITABLE YEAR

Today I’m joined by Elle Broschat, founder of Southeast Bookkeeping & Tax and the finance expert who believes profit fuels freedom. Elle has helped countless business owners turn confusion into clarity, chaos into structure, and fear into confident financial decision-making.

She breaks down money in a way that actually makes sense… even if numbers are not your thing.

In this episode:

• The biggest misconceptions business owners have about money

• Why avoidance + emotion keep you stuck (and how to shift out of it)

• The real role your numbers play in scaling sustainably

• How to know when you’re actually ready to pay yourself

• Pricing mistakes that quietly erase your profit

• What your P&L should be telling you (and what to look for first)

• The #1 reason businesses feel “busy but broke”

• Early-stage financial foundations every entrepreneur needs

• Why so many founders don’t profit until year 3–5 and how to shorten that gap

• Financial red flags that signal your pricing or spending needs a reset

• Elle’s advice for female founders balancing business + motherhood

Connect with Elle:

Website: https://www.southeast-bookkeeping.com

Instagram: @ellebroschat

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Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateaus

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LISTEN TO THIS EPISODE IF YOU WANT TO BUILD A BRAND THAT DISRUPTS

In today’s episode I’m joined by Briana Summers, founder of Brighten Made, a Midwest-born designer with a California edge, known for creating some of the most memorable, strategic, and elevated brand identities online. After leaving what she thought was her “dream job,” Briana built a creative studio that now shapes brands people instantly recognize and obsess over.

Her perspective on branding is refreshing, honest, and exactly what founders need to hear.

What You’ll Learn in This Episode:

• Why so many small businesses accidentally blend in instead of standing out

• The biggest branding mistake founders make when they “take inspiration” from competitors

• How to create a brand that actually means something. Visually and emotionally

• The power of cohesion across your website, Instagram, packaging, and customer journey

• How to identify your brand “feeling” and translate it into visuals, texture, photography, and storytelling

• The difference between trendy branding and timeless branding (and when each makes sense)

• Why consistency (not reinvention) builds recognition, trust, and long-term visibility

• When DIY branding works… and the clear signs you’re ready for professional creative direction

• How to prepare for a rebrand without confusing your audience

• The behind-the-scenes process of working with a creative studio like Brighten Made

Connect with Briana (Brighten Made):

• Website: brightenmade.com

• Instagram: @brightenmade

📌 Have a question you want featured next time? Join the free podcast community below!

Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateaus

JOIN THE SMALL BUSINESS CAFE FREE COMMUNITY // CLICK HERE

FREE TRAININGS // CLICK HERE TO BROWSE

EXPLORE PROGRAM & SERVICES // CLICK HERE

APPLY TO WORK WITH ME // CLICK HERE

FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige

LISTEN TO THIS EPISODE IF YOU WANT TO UNLOCK THE ONLY THREE THINGS THAT MATTER TO HIT SEVEN FIGURES IN PRODUCT SALES

Today, we’re diving into the three foundational pillars that every product-based business must master to scale past six figures and into seven. And why growth feels so random, inconsistent, or out of your control when these aren’t in place. Whether your current revenue is $5K a month or $500K a year, these principles stay the same… and they’re far simpler than you think.

What You’ll Learn in This Episode:

• Why your growth feels unpredictable and the early-stage mistakes that keep founders stuck

• The symptoms that show you're missing the structure required for high-cash months

• The three core pillars every seven-figure product brand has in place

• How to build a brand that actually means something (and why that matters more than your product)

• The “Rule of One” and why mastering one ideal customer, one marketing channel, and one sales channel changes everything

• How to create a seamless, predictable sales system that turns awareness into revenue

• Why community (not virality) is the real driver of retention, referrals, and long-term scale

• How these pillars work together to create momentum that compounds month after month

• What to do next if you want to step into high-growth mode in 2026

📌 Have a question you want featured next time? Join the free podcast community below!

Topics we discuss: small business growth, e-commerce strategy, how to scale your product business, small business economy tips, overcoming sales plateaus

JOIN THE SMALL BUSINESS CAFE FREE COMMUNITY // CLICK HERE

FREE TRAININGS // CLICK HERE TO BROWSE

EXPLORE PROGRAM & SERVICES // CLICK HERE

APPLY TO WORK WITH ME // CLICK HERE

FOLLOW MADI ON INSTAGRAM // @thisismadisonpaige