What happens when a long-time brand strategist and influencer project manager finally turns the camera on herself? In this episode, I sit down with Asia Ware, a powerhouse creator, strategist, and mom of two, who grew her audience from zero to 50K+ in under a year—all while raising a newborn and building her family brand with intention. We talk about the strategy behind her viral growth, how to pitch as a small creator, and what makes content actually stand out in a saturated space.

Connect with Asia Ware:

Instagram: @missasiamilia

LinkedIn: Asia Ware

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://www.showupauthentic.com/acn

Season 2 of Silly Little Social is officially here—and I’m kicking things off with a solo episode breaking down Instagram’s brand-new Edits app. This creative tool launched just a week ago, and it’s already changing the way creators plan, edit, and analyze content. In this episode, I walk you through everything I’ve seen so far: from bonus analytics to algorithm rumors, sticky notes to trending audio features, and whether it’s worth editing your next reel in the app. Let’s get into it.

Ready to grow with support?

DM us to join the Authentic Creators Network! Your go-to community for content strategy, collaboration, and creator confidence. https://www.showupauthentic.com/acn

How do you go from law school to launching multiple kids’ businesses? In this episode, I sit down with Danielle Sporcic, owner of The Little Gym of Jersey City and Florham Park, and soon-to-be Aqua-Tots Swim School of North Bergen. We talk about how motherhood sparked her leap into entrepreneurship, how she built her businesses with heart and hustle, and why community is everything. Danielle shares how she manages three businesses (and two kids), her journey from securities regulation to somersaults, and how social media helped her grow a tribe of supporters from day one.

Connect with Danielle:

Instagram: @thelittlegym

LinkedIn: Danielle Sporcic

Website: The Little Gym

Level up your content game with our:

📧 FREE WEEKLY NEWSLETTER – Get exclusive content prompts, trend forecasts, and insider tips delivered straight to your inbox. Sign up at http://www.showupauthentic.com/sls-sign-up

🎯 AUTHENTIC CREATORS NETWORK – Looking for friends and resources as you grow your creator career? Join our premium community for personalized feedback, weekly virtual meet-ups, and a supportive network of fellow creators at http://www.showupauthentic.com/acn

🚀 AGENCY SERVICES – Looking for professional support to scale your social media presence? Visit http://www.showupauthentic.com to learn how Lindsay’s agency can transform your digital presence and drive real business results.

Whether you’re a seasoned content creator, aspiring influencer, or business owner looking to master social media marketing, Silly Little Social delivers the perfect mix of entertainment, education, and inspiration to help you navigate and thrive in the digital landscape.

Subscribe now and join our community of forward-thinking creators who understand that in today’s world, there’s nothing “silly” about the power of social media to transform lives and businesses.

🔗 Follow us on Instagram – www.instagram.com/showupauthentic

🎥 Follow us on TikTok – www.tiktok.com/@showupauthentic

When you’re growing a business, having the right mentor can change everything. In this episode, I sit down with Ed Lazarowitz – my longtime mentor and co-founder of Medical Knowledge Group – to talk about what it takes to scale a successful company, the lessons he’s learned from decades in leadership, and why entrepreneurs need to keep growing or risk falling behind. We chat about how we met through the SCORE program, the power of worst-case scenario thinking, and how social media has transformed marketing (for better and worse). Ed doesn’t hold back on the truths every founder needs to hear.

Level up your content game with our:

📧 FREE WEEKLY NEWSLETTER – Get exclusive content prompts, trend forecasts, and insider tips delivered straight to your inbox. Sign up at http://www.showupauthentic.com/sls-sign-up

🎯 AUTHENTIC CREATORS NETWORK – Looking for friends and resources as you grow your creator career? Join our premium community for personalized feedback, weekly virtual meet-ups, and a supportive network of fellow creators at http://www.showupauthentic.com/acn

🚀 AGENCY SERVICES – Looking for professional support to scale your social media presence? Visit http://www.showupauthentic.com to learn how Lindsay’s agency can transform your digital presence and drive real business results.

Whether you’re a seasoned content creator, aspiring influencer, or business owner looking to master social media marketing, Silly Little Social delivers the perfect mix of entertainment, education, and inspiration to help you navigate and thrive in the digital landscape.

🔗 Follow us on Instagram – www.instagram.com/showupauthentic

🎥 Follow us on TikTok – www.tiktok.com/@showupauthentic

What does it really take to build a 7-figure business from the ground up while raising three kids? In this episode, I sit down with powerhouse mompreneur Luba Patlakh-Kaplun, founder and CEO of Kidology Inc., to unpack her journey from speech-language pathologist to running a thriving pediatric therapy empire. We talk about navigating early setbacks, using Facebook groups for grassroots growth, and how she became a trusted leader in her community—all while balancing motherhood and massive goals.

Luba shares tactical tips for growing a business without a big budget, the underutilized marketing strategies that still work in 2025, and how to stay emotionally grounded when things don’t go as planned. Whether you’re a fellow mompreneur or building something from scratch, this one’s for you.

Connect with Luba:

Instagram: @lubalove

LinkedIn: Luba Patlakh Kaplun

Website: kidologyinc.com

Level up your content game with our:

📧 FREE WEEKLY NEWSLETTER – Get exclusive content prompts, trend forecasts, and insider tips delivered straight to your inbox. Sign up at www.showupauthentic.com/sls-sign-up

🎯 AUTHENTIC CREATORS NETWORK – Looking for friends and resources as you grow your creator career? Join our premium community for personalized feedback, weekly virtual meet-ups, and a supportive network of fellow creators at www.showupauthentic.com/acn

🚀 AGENCY SERVICES – Looking for professional support to scale your social media presence? Visit www.showupauthentic.com to learn how Lindsay’s agency can transform your digital presence and drive real business results.

Whether you’re a seasoned content creator, aspiring influencer, or business owner looking to master social media marketing, Silly Little Social delivers the perfect mix of entertainment, education, and inspiration to help you navigate and thrive in the digital landscape.

Subscribe now and join our community of forward-thinking creators who understand that in today’s world, there’s nothing “silly” about the power of social media to transform lives and businesses.

🔗 Follow us on Instagram – www.instagram.com/showupauthentic

🎥 Follow us on TikTok – www.tiktok.com/@showupauthentic

What do you do when your product isn’t physical—and your target customer is exhausted? In this episode, I chat with Mandy Treeby, co-founder of the Smart Sleep Coach by Pampers™ and a marketing executive with 20+ years at Procter & Gamble. We unpack what it really takes to market an app on social media, how to stand out in the crowded world of parenting content, and why “TV” marketing is being replaced by grassroots creator campaigns. Mandy also shares her honest thoughts on influencer marketing, content length, platform strategy, and why pink underwear is always a good idea on Valentine’s Day.

Connect with Mandy Treeby:

LinkedIn: Mandy Treeby

Level up your content game with our:

📧 FREE WEEKLY NEWSLETTER – Get exclusive content prompts, trend forecasts, and insider tips delivered straight to your inbox. Sign up at www.showupauthentic.com/sls-sign-up

🎯 AUTHENTIC CREATORS NETWORK – Looking for friends and resources as you grow your creator career? Join our premium community for personalized feedback, weekly virtual meet-ups, and a supportive network of fellow creators at www.showupauthentic.com/acn

🚀 AGENCY SERVICES – Looking for professional support to scale your social media presence? Visit www.showupauthentic.com to learn how Lindsay’s agency can transform your digital presence and drive real business results.

Whether you’re a seasoned content creator, aspiring influencer, or business owner looking to master social media marketing, Silly Little Social delivers the perfect mix of entertainment, education, and inspiration to help you navigate and thrive in the digital landscape.

Subscribe now and join our community of forward-thinking creators who understand that in today’s world, there’s nothing “silly” about the power of social media to transform lives and businesses.

🔗 Follow us on Instagram – @showupauthentic

🎥 Follow us on TikTok – @showupauthentic

Is mom guilt holding you back—or is it something deeper? In this episode, I chat with Randi Braun, Wall Street Journal bestselling author and CEO of Something Major, about overcoming guilt, burnout, and the pressures high-achieving women face at home and in their careers. We dive deep into Randi’s powerful framework for redefining success, discuss how to authentically grow your influence on LinkedIn, and reveal how telling your real story can change your life—and inspire others to do the same.

Connect with Randi Braun:

Instagram: @something_major_coaching

LinkedIn: Randi Braun

Website: somethingmajorcoaching.com

Level up your content game with our:

📧 FREE WEEKLY NEWSLETTER – Get exclusive content prompts, trend forecasts, and insider tips delivered straight to your inbox. Sign up at www.showupauthentic.com/sls-sign-up

🎯 AUTHENTIC CREATORS NETWORK – Looking for friends and resources as you grow your creator career? Join our premium community for personalized feedback, weekly virtual meet-ups, and a supportive network of fellow creators at www.showupauthentic.com/acn

🚀 AGENCY SERVICES – Looking for professional support to scale your social media presence? Visit www.showupauthentic.com to learn how Lindsay’s agency can transform your digital presence and drive real business results.

Whether you’re a seasoned content creator, aspiring influencer, or business owner looking to master social media marketing, Silly Little Social delivers the perfect mix of entertainment, education, and inspiration to help you navigate and thrive in the digital landscape.

Subscribe now and join our community of forward-thinking creators who understand that in today’s world, there’s nothing “silly” about the power of social media to transform lives and businesses.

🔗 Follow us on Instagram – @showupauthentic

🎥 Follow us on TikTok – @showupauthentic

Want your ads to do more than just get clicks—like actually grow your business profitably? In this episode, I welcome Rebecca Babicz, founder of Fall Line Digital, a boutique growth marketing agency helping purpose-driven e-commerce brands scale sustainably. Rebecca shares her no-fluff approach to paid advertising on platforms like Meta and Google, revealing how she blends analytics with authentic creative to drive bottom-line results. We dive deep into the differences between organic and paid social, why understanding your profit margins matters, and how to craft ad content that genuinely resonates (and converts). Whether you’re a creator, brand owner, or aspiring marketer, Rebecca’s data-backed insights will shift your approach to growth marketing.

Connect with Rebecca Babicz:

Instagram: @bebabz

Instagram: @falllinedigital

LinkedIn: Rebecca Babicz

Website: falllinedigital.com

Level up your content game with our:

📧 FREE WEEKLY NEWSLETTER – Get exclusive content prompts, trend forecasts, and insider tips delivered straight to your inbox. Sign up at www.showupauthentic.com/sls-sign-up

🎯 AUTHENTIC CREATORS NETWORK – Looking for friends and resources as you grow your creator career? Join our premium community for personalized feedback, weekly virtual meet-ups, and a supportive network of fellow creators at www.showupauthentic.com/acn

🚀 AGENCY SERVICES – Looking for professional support to scale your social media presence? Visit www.showupauthentic.com to learn how Lindsay’s agency can transform your digital presence and drive real business results.

Whether you’re a seasoned content creator, aspiring influencer, or business owner looking to master social media marketing, Silly Little Social delivers the perfect mix of entertainment, education, and inspiration to help you navigate and thrive in the digital landscape.

Subscribe now and join our community of forward-thinking creators who understand that in today’s world, there’s nothing “silly” about the power of social media to transform lives and businesses.

🔗 Follow us on Instagram – @showupauthentic

🎥 Follow us on TikTok – @showupauthentic