In this deeply moving episode, I sit down with Stephanie Parague, founder of Wing Women, a coaching company dedicated to helping women reconnect with their confidence, values, and authentic selves. Born in Jamaica and now based in Switzerland after living in New York, Stephanie's journey is a masterclass in resilience, generational wisdom, and the courage to choose yourself.

Stephanie opens up about the women who shaped her: her mother and grandmother, who taught her that confidence isn't loud or external, it's quiet, internal, and built through boundaries. Her mother's famous "I don't care box" becomes a recurring thread throughout this conversation, offering a powerful reframe on what it really means to set boundaries without becoming cold or detached.

Connect with Stephanie:

Website: https://www.wingwomen.ch/

Instagram

Linkedin wingwomen

Stephanie Linkedin

Follow me for more

Instagram

Linkedin

L'histoire de Rebecca démythifie le mythe romantique de l'entrepreneur. Elle est honnête sur le fossé entre la passion et le profit, entre la créativité et l'administration, entre la générosité et la durabilité. Pour toute personne construisant une entreprise tout en luttant contre l'estime de soi, la fixation de limites ou la navigation dans le mélange confus entre amitié et affaires, son parcours offre à la fois des mises en garde et de l'espoir.

À Propos de Rebecca :

Entrepreneur franco-suisse basée à Genève, Rebecca est fondatrice de Malipa (cabinet de conseil spécialisé en hôtellerie et restauration) et co-propriétaire de la boîte de nuit Chez Jean-Luc. Nommée d'après ses grands-parents, Malipa reflète sa philosophie de créer des espaces où les gens se sentent véritablement accueillis.

Malgré un historique réussi dans l'hôtellerie de luxe sur quatre continents, le plus grand défi professionnel de Rebecca reste le même : facturer ce qu'elle vaut vraiment et prioriser le profit sur la satisfaction des autres.

Connectez avec Rebecca et Malipa : Site web / Instagram - Rebecca / Instagram Malipa

🎧 She Shares Podcast Où les femmes partagent leur parcours sans filtre.

Retrouvez-nous :

• Instagram

• Spotify, Apple Podcasts

Olga shares her remarkable journey from banking in Ukraine to building one of Geneva's most iconic bakeries—all starting with a single Facebook post asking "Would anyone want to buy these cakes?"

In This Episode:

🇺🇦 Her path from Kyiv banking executive to entrepreneur (rejected for jobs for being "overqualified," so she tried something new)

📱 How a Facebook post in a Russian-speaking group launched the business with overwhelming interest

🍰 Baking with her daughter Christina—how family recipes from her grandmother's handwritten cookbook became bestsellers

🏪 Opening a bakery one week before COVID lockdown and pivoting to deliveries and crowdfunding campaigns

📈 Scaling from home-made cakes to multiple locations in 6 years (now in Plainpalais, near Manor, and Lausanne)

🇺🇦 Becoming Geneva's top employer of Ukrainian refugees (6 team members) and why this matters to her

🍪 The viral "crookie" trend that had people lining up from France

💪 Three pillars of her success: passion, persistence, and family support

Key Quotes:

"If you have an idea, just try. It's better to try and know you tried than regret you didn't."

"I'm an entrepreneur who never stops. As soon as we earn something, we invest it to grow."

"When you're busy, you're never sick."

Why Listen:

Olga's story proves that successful businesses often emerge from passion projects, not perfect five-year plans. She navigated international moves, crisis pivots, scaling challenges, and cultural integration while building something beloved in Geneva. Perfect for aspiring entrepreneurs, parents balancing business and family, and anyone curious about building authentic community-driven brands.

About Christy's Bakery: Artisanal cakes rooted in Ukrainian traditions with modern techniques. Bestsellers: honey cake, Napoleon, red velvet. Known for viral trends, same-day orders via WhatsApp, and monthly local farm collaborations.

📍 Locations: Plainpalais | Near Manor | Lausanne 📸 Follow: @christys.bakery