
She Built a 1.3M Subscriber Audience Without Being “Salesy” — Anabel Otero Explains How
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In this episode, I sit down with Anabel Otero — yoga, pilates, and meditation teacher turned digital entrepreneur — to break down how she went from posting free content on YouTube to building a loyal audience of 1.3 million subscribers and a thriving paid membership business.
Anabel shares her exact journey, including:
- How she used free challenges to convert viewers into paying members
- Why she left Patreon and migrated her community to her own app
The simple promotion strategy she uses that never feels “salesy”
Her mindset around pricing, scarcity, and creating long-term value
The lessons she’s learned about building a sustainable creator business
Whether you’re a creator just getting started or a seasoned entrepreneur trying to scale, this conversation is loaded with practical, real-world insights.
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