『Shally's Alley』のカバーアート

Shally's Alley

Shally's Alley

著者: WRKdefined Podcast Network
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What if your Friday morning could transform how you source talent all week? Shally's Alley isn't just another recruiting show full of hot air. This is where curiosity meets execution. Join industry architect Shally Steckerl as he challenges the minds shaping talent acquisition, reveals their secrets, dissects the sourcing challenges keeping you up at night, and proves that the best recruiting strategies are born from asking better questions. Come for the expert insights. Stay for the live problem-solving that makes you dangerous by Monday. Unfiltered. Unscripted. Unmissable. About Shally: ⁠srcn.co⁠ The Sourcing Method Book: ⁠srcn.co/tsm⁠ Follow Shally on LinkedIn: srcn.co/follow⁠ Learn with Shally at TSIUniversity.comAll rights reserved by WRKdefined マネジメント マネジメント・リーダーシップ 出世 就職活動 経済学
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  • The Unicorn Hunter’s Playbook with Ashley Surratt Live on Shally's Alley
    2025/10/24
    Ashley Surratt, Head of Talent Acquisition at Black & Veatch, went from recruiting at AWS to sourcing engineers who build power grids, water systems, and data centers. The shift completely redefined what "difficult sourcing" actually means. Think tech recruiting is hard? Try finding a project manager who needs 10 years designing wastewater treatment plants before they're even qualified to manage one. In this episode we talk about the gap between tech and blue collar sourcing, why "project manager" means something totally different in infrastructure, and how Ashley's team gets creative when LinkedIn doesn't work. You'll hear the unicorn hunter playbook for industries where traditional channels fail, why trade schools beat college degrees, and how certifications and field experience force you to think 10 moves ahead. Plus, Ashley's 1% daily improvement philosophy and why it compounds faster than any Boolean string. KEY TAKEAWAYS ➡ Infrastructure recruiting is exploding due to massive government spending, but the talent pipeline hasn't caught up. ➡ When LinkedIn fails, source from trade association directories, certification boards, competitor postings, and job fairs at project sites. ➡ Skilled trades run on apprenticeships, not degrees. Understand how electricians, welders, and HVAC techs enter and progress. ➡ Boolean hits a wall in blue collar roles. Work backward from certifications, union memberships, or project lists. ➡ 1% daily improvement triples your effectiveness yearly. Continuous improvement beats big swings. ➡ Infrastructure talent sees their work in the real world. Tangible impact attracts different candidates. ➡ Ashley won SourceCon's Sourcing Anonymous, proving creativity beats a massive LinkedIn Recruiter license. CHAPTERS 00:00 – Intro & Technical Difficulties00:17 – Meet Ashley Surratt from Black & Veatch01:38 – What is EPC and Why Infrastructure Recruiting Matters03:08 – The Biggest Myth About Switching Industries05:08 – Why "Project Manager" Means Something Totally Different in Construction08:42 – Creative Sourcing When LinkedIn Fails12:15 – Trade Schools, Apprenticeships, and the Skilled Trades Pipeline18:30 – Boolean's Limits in Blue Collar Recruiting24:50 – Working Backward from Certifications and Licenses31:20 – How to Source for Roles That Require Hands-On Field Experience38:10 – Why Infrastructure Talent Sees Their Work in the Real World43:45 – Ashley's Sourcing Anonymous Win and Lessons Learned48:20 – The Power of 1% Daily Improvement52:31 – Next Guest Recommendations54:00 – Closing Question: How Can You Improve 1% Today? SOUND BITES "I'm like, well, project managers are everywhere. What do you talk to? And then I got here and it was really estimation and having to have this giant, very niche engineering background, like, 10 years of designing the wastewater treatment before you even start managing the project." "I'm a really big believer in continuous improvement even if it's just 1%. What could I have done differently to be better tomorrow?" GUEST INFO Name: Ashley SurrattCompany: Black & Veatch (EPC firm focused on water, power, and infrastructure)LinkedIn: https://www.linkedin.com/in/ashleysurratt/Expertise: Head of Talent Acquisition specializing in engineering, skilled trades, and infrastructure recruiting. Former AWS sourcing leader. SourceCon Sourcing Anonymous winner. Subscribe on: ⁠⁠Spotify⁠⁠ | ⁠⁠Apple⁠⁠ | ⁠⁠iHeart Radio⁠⁠ | ⁠⁠Pandora⁠⁠ | ⁠⁠Amazon Music ⁠⁠About Shally: ⁠srcn.co⁠ AskShally GPT: ⁠srcn.co/sgpt⁠ The Sourcing Method Book: ⁠srcn.co/tsm⁠ The AI Browser Toolkit: ⁠srcn.co/aib1⁠ Follow Shally on LinkedIn ⁠https://srcn.co/follow⁠ LinkedIn Feed: ⁠https://srcn.co/feed⁠ Facebook Group: ⁠https://srcn.co/fb⁠ YouTube Channel: ⁠https://srcn.co/yt⁠ Instagram: ⁠https://srcn.co/ig⁠
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    56 分
  • Stop Being Boring: The Recruiting Rebel's Guide to Standing Out with Brandon Jeffs Live on Shally's Alley
    2025/10/17
    Brandon Jeffs isn't your average recruiter. He's the founder of Building the Talent Machine, a content studio serving the recruiting tech industry, and he's built his brand on storytelling, authenticity, and refusing to blend into the beige corporate landscape. This conversation cuts through the usual conference BS and gets real about what it takes to stand out in recruiting today: humor, intentionality, and understanding your why. In this episode we talk about RecFest experiences, the power of personality in recruiting, and why authenticity beats polish every time. You'll hear Brandon's journey from working in homeless shelters to building a recruiting career that blends content creation, executive search, and storytelling. We dig into how humor functions as strategy, brand amplification, and rebellion against the boring status quo. Brandon shares hard-won lessons about building community, leveraging content for business development, and why asking "why do you recruit?" might be the most important question you answer today. KEY TAKEAWAYS: ➡ Brandon runs Building the Talent Machine as both a podcast and a content studio that services the recruiting technology industry while doing executive search work. ➡ Shally's show has reached 312 episodes with 173 unique guests and over 24,000 total views without any intentional self-promotion strategy. ➡ RecFest brings together 3,000+ recruiters in Austin for networking, learning, and building community in ways traditional conferences can't match. ➡ Humor in recruiting serves triple duty: it's a recruiting strategy, a brand amplifier, and an act of rebellion against corporate blandness. ➡ Brandon built his entire recruiting career thanks to one recruiter who gave him an opportunity when he was living paycheck to paycheck working at a homeless shelter. ➡ Authenticity beats perfection: showing up in tie-dye and cowboy boots at HR Tech is memorable brand building, not career suicide. ➡ Content creation for recruiters isn't about going viral. It's about building genuine relationships and creating value for your specific community. ➡ The most important question recruiters should ask themselves daily: "Why do I do this?" Knowing your why changes everything about how you recruit. CHAPTERS: 00:00 – Intro and RecFest Recap 02:50 – Who Is Brandon Jeffs and What Is Building the Talent Machine?05:14 – 312 Episodes and 24,000 Views: The Accidental Show Growth08:30 – RecFest Deep Dive: Why 3,000 Recruiters Descended on Austin15:42 – The Economics of Recruiting Conferences and Content Creation22:15 – Authenticity vs. Polish: Building Your Personal Brand30:18 – Storytelling as a Recruiting Superpower37:45 – Content Strategy for Recruiters: What Actually Works42:30 – The Business Model Behind Building the Talent Machine48:08 – Humor as Strategy: Brand Amplifier or Rebellion?50:26 – Ask Yourself Why You Recruit51:22 – Next Guest Recommendation and Wrap SOUND BITES: "No one orders milk toast at brunch." "I'm the only influencer you'll ever meet that doesn't have social media." "Ask why you do it. Before you log on and sleuth the Internet, before you book your calendar with six to eight screens a day, ask yourself why you're doing it." GUEST INFO: Name: Brandon JeffsWebsite: buildingthetalentmachine.comLinkedIn: Brandon JeffsExpertise: Content creator, recruiter, and founder who helps recruiting tech companies tell their stories while filling executive search roles in go-to-market functions. Subscribe on: ⁠⁠Spotify⁠⁠ | ⁠⁠Apple⁠⁠ | ⁠⁠iHeart Radio⁠⁠ | ⁠⁠Pandora⁠⁠ | ⁠⁠Amazon Music⁠⁠ About Shally: ⁠srcn.co⁠ AskShally GPT: ⁠srcn.co/sgpt⁠ The Sourcing Method Book: ⁠srcn.co/tsm⁠ The AI Browser Toolkit: ⁠srcn.co/aib1⁠ Follow Shally on LinkedIn ⁠https://srcn.co/follow⁠ LinkedIn Feed: ⁠https://srcn.co/feed⁠ Facebook Group: ⁠https://srcn.co/fb⁠ YouTube Channel: ⁠https://srcn.co/yt⁠ Instagram: ⁠https://srcn.co/ig⁠
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    56 分
  • Why Every Recruiter Needs to Be a "French Fry" in 2025 with Liz Whitehead Live on Shally's Alley
    2025/10/10
    Want to know why some recruiters build unstoppable pipelines while others struggle? It starts with curiosity. Liz Whitehead brings raw energy and practical wisdom about what actually works in talent acquisition: staying curious, adapting like a french fry (yes, really), and remembering that recruiting is fundamentally about people, not Boolean strings. She's built her career on tech obsession balanced with genuine human connection, and this conversation reveals exactly how she does it. Key Takeaways ➡ Forever curious beats forever busy. The best recruiters treat every conversation as an opportunity to learn something new about people, industries, and motivations. ➡ Be a french fry, not a filet mignon. Versatility matters more than specialization. Adapt to different environments, clients, and challenges instead of staying rigid in your approach. ➡ Technology without humanity is just noise. Tools amplify your work, but genuine curiosity and authentic connection are what actually fill pipelines. ➡ Ask "why?" at least three times. Candidates give surface-level answers initially. Dig deeper to understand true motivations, goals, and pain points. ➡ Stop hoarding tools, start solving problems. Identify your ONE biggest pain point, then find the tool that solves it. Master that before adding more to your stack. ➡ Joy is a recruiting superpower. Bringing positive energy to every interaction isn't soft skill fluff, it's what makes candidates want to engage with you. ➡ Learn from the people you want to work with. Liz built her sourcing expertise by following industry leaders like Shally and Greg Hawkes, then applying what she learned. ➡ The intake conversation is everything. Whether it's a hiring manager or a candidate, understanding pain points upfront determines your success rate. ➡ Data scraping and automation aren't magic. They're just tools that free up time for relationship building, which is still the real work of recruiting. Chapters 00:00 – Intro: Fall weather and allergy wars02:05 – Meet Liz Whitehead: The one that got away04:09 – Early career: Finding the sourcing path07:22 – The curiosity framework: Why "input" is everything12:45 – Technology obsession meets human connection18:30 – The french fry philosophy: Versatility as strategy25:17 – Building authentic candidate relationships31:40 – Asking "why?" three times: The deeper conversation38:55 – Tool selection strategy: Solve ONE pain point44:20 – Learning from industry leaders and applying it51:15 – Liz Connects: Building community through connection54:00 – Closing thoughts and guest recommendations Sound Bites "How are you like a French fry? Can you adapt to your environment, be seasoned different ways, and show up differently based on what's needed?" – Shally Steckerl "Focus on one pain point and start there. You'll be surprised how far you get." – Liz Whitehead Guest Info Name: Liz Whitehead LinkedIn: https://www.linkedin.com/in/lizconnects/Expertise: Talent sourcing specialist focused on technology, automation, and authentic human connection in recruiting. Known for curiosity-driven approaches and building genuine candidate relationships. Subscribe on: ⁠Spotify⁠ | ⁠Apple⁠ | ⁠iHeart Radio⁠ | ⁠Pandora⁠ | ⁠Amazon Music⁠ About Shally: srcn.co AskShally GPT: srcn.co/sgpt The Sourcing Method Book: srcn.co/tsm The AI Browser Toolkit: srcn.co/aib1 Follow Shally on LinkedIn https://srcn.co/follow LinkedIn Feed: https://srcn.co/feed Facebook Group: https://srcn.co/fb YouTube Channel: https://srcn.co/yt Instagram: https://srcn.co/ig
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