Serena's Sizzling Summer: Business, Beauty, and Comeback Buzz
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Serena's Sizzling Summer: Business, Beauty, and Comeback Buzz
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Serena Williams has been making headlines these past few days with a lively mix of business triumphs, family support, and social media sizzle—though no competitive tennis comeback just yet. While her presence at the recent Citi DC Open was felt indirectly, it was Venus Williams who took center court for her first singles win since 2023, a moment Serena’s husband Alexis Ohanian loudly celebrated on Instagram, posting a “Let’s go!” message as the Williams sisters’ circle drew online cheers, but Serena herself kept quiet and stayed out of the tournament spotlight. According to the Los Angeles Times, Venus joked in her post-match interview that Serena was “in the way” of her doubles success with new partner Hailey Baptiste, drawing laughter and hinting at the sibling dynamic that always delights fans.
Venus fueled more speculation at the DC Open by telling reporters she misses “doing everything together” with Serena, adding, “She can take six months off and she clocks it clean. You can’t teach that kind of talent,” but then clarified she has “no idea” what Serena has planned for tennis. The Times of India and Sports Illustrated both report that even Venus wishes for Serena to return but admits it’s unlikely—at least for now—and insists Serena would be the first to announce anything herself.
On the business front, Serena continues her billionaire-in-the-making narrative. As reported in Pro Football Network, her venture capital firm Serena Ventures has surpassed $100 million in investments, focusing on women and minority-led start-ups. Meanwhile, Forbes and other business outlets peg her net worth at around $350 million, miles ahead of Venus’s $95 million. Serena is also promoting Wyn Beauty, her inclusive vegan makeup line, while finding time to tease a new talk show podcast alongside Venus. Her recent message on X promised, “The world’s not ready for the real conversations Venus and I are going to pull out on our podcast. Don’t be scared… This isn’t just tennis, it’s our unfiltered truth.” That’s a headline maker all on its own.
For fans more interested in lifestyle than IPOs, Serena recently lit up Instagram with tropical vacation posts, stunning in a powder blue bikini alongside friends and showing off a toned physique shaped by a discipline she’s brought from tennis into her fitness journey, according to Essence magazine.
Finally, in the lighter moments, Serena surprised fans with an impromptu dance in public, caught on video and making the rounds on social media this week. If you’re listening for talk of her competitive return, it’s all wishful thinking—stoked by Venus and fueled by every new Serena sighting—but no verified plans for a comeback have surfaced as of today. For now, Serena Williams remains a business powerhouse, style icon, supportive sister, and the subject of constant tennis world speculation, with every move watched and every word weighed for secret signals of her next big act.
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