『Secrets Of A B2B Marketer』のカバーアート

Secrets Of A B2B Marketer

Secrets Of A B2B Marketer

著者: Vanilla Skills
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How do you market a B2B company profitably? 🤔 If you are seeking the answer to this, welcome. You’re at the right place. ‘Secrets of a B2B Marketer’ attempts to reveal the secret 🤫 to this pertinent question. Each month, we bring you B2B marketers 😎 and other stakeholders who share their secrets, tips, tricks, hacks, insights on a plethora of topics ranging from digital marketing to ABM, lead generation to brand building, design-credibility to pull-marketing, and much more. After each episode, you’ll go back with actionable items to explore and help your business be even more profitable.Vanilla Skills マーケティング マーケティング・セールス 経済学
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  • Why your LinkedIn followers are dropping and what you can do about it
    2025/04/06

    Are you seeing a slump in your LinkedIn impressions? You’re not alone.


    This podcast is based on our CEO Benita Bhatia Dua’s article with the same title which was first published on LinkedIn.


    While it is AI- generated, we’re sure you’ll find it interesting and insightful. You’ll find facts that no one else is talking about. And at the very least, you’ll have an idea of why you’re seeing the slump, and hopefully you’ll also know how to handle it.


    If you would like to read the full article, you can check it on: https://www.linkedin.com/pulse/why-your-linkedin-impressions-dropping-what-you-can-do-bhatia-dua-sd5jf?utm_source=share&utm_medium=member_ios&utm_campaign=share_via_Spotify


    Know anyone else who’s struggling with this? Share this episode with them.


    And in the comments, let us know what else you would like to listen to. We’ll create an episode for you.

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    6 分
  • Ep 11- Secrets of a B2B Marketer with Poornima Couto and Benita Bhatia Dua
    2023/11/17

    Explore the delicate balance between short-term actions and long-term marketing goals in Episode 11 of 'Secrets of a B2B Marketer.' Our guest, Poornima Couto, shares expertise in outcome-based marketing and global brand building.


    Gain a deeper understanding of the intricacies involved in aligning your marketing initiatives, focusing on outcome-based marketing, performance marketing, and various strategies that can yield desired results in Episode 11 of 'Secrets of a B2B Marketer.'
    Poornima Couto is CMO & Global Head Market- Making at SLK. Poornima brings a wealth of experience in building global brands, establishing new markets, and ensuring customer success. Connect with her on LinkedIn at linkedin.com/in/poornima-couto-95744844


    Guiding this engaging conversation is Benita Bhatia Dua, a seasoned expert with over a decade in B2B Marketing. She serves as a trusted social media consultant to some of the industry's top B2B companies, CEOs, and CXOs. Benita is also a TEDx speaker and the author of 'Profit with Social Media.' Connect with her on LinkedIn at linkedin.com/in/benitadua.


    For more precious insights on B2B marketing and beyond, follow us on https://www.linkedin.com/company/vanillaskills.

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    33 分
  • Ep. 10 Secrets of a B2B Marketer with AL Jagannath and Benita Bhatia Dua
    2023/10/17

    Whether we're talking B2B or B2C, at the heart of it all, it's P2P – People to People – connections that truly matter.
    Join Jagannath AL, Head of Marketing & Partnerships, India & ME, Thoughtworks, and our forward-thinking CEO, Benita Bhatia Dua as they shatter the stereotypes surrounding B2B marketing content. Discover why infusing your marketing efforts with excitement and creativity empowers you to influence the desicion-makers.
    In Episode 10 of 'Secrets of a B2B Marketer,' we unveil revelations and examples where injecting innovative ideas into B2B marketing led to gaining remarkable brand visibility.
    Meet Jaggi, who brings with him an experience of 25 years working in the arena of marketing and sales. He has led multiple functions in the space and worked with several renowned B2B brands along the way. Follow him here: linkedin.com/in/jagannath-al-0062831b9
    Leading this captivating discussion is Benita Bhatia Dua, a seasoned expert with over a decade in B2B Marketing. She's a trusted social media consultant to some of the industry's top B2B companies, CEOs, and CXOs. Benita is also a TEDx speaker and the author of 'Profit with Social Media.' Connect with her on LinkedIn at linkedin.com/in/benitadua.
    For more valuable insights into the world of B2B marketing and beyond, follow us at https://www.linkedin.com/company/vanillaskills.
    If you find the episode insightful don't forget to subscribe to the podcast.

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    37 分

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