『School Owner Talk』のカバーアート

School Owner Talk

School Owner Talk

著者： Allie Alberigo & Duane Brumitt
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  • 433 | Brighter Futures: Making 2026 Better Than 2025

    433 | Brighter Futures: Making 2026 Better Than 2025
    2025/12/17
    Brighter Futures: Making 2026 Better Than 2025 Podcast Description In the final episode of 2025, Duane and Allie get real about what it takes to set yourself—and your martial arts school—up for a brighter, better new year. They reflect on big wins, tough lessons, and how to keep the fire burning after decades in the business. This is a candid, hopeful conversation about letting go of what doesn’t serve you, doubling down on what matters, and building a future that’s easy, lucrative, and fun (ELF). Key Takeaways Make Your Future Brighter Than Your Past: Don’t get stuck reminiscing or complaining—use your experience to fuel positive change for 2026. The ELF vs. HALF Framework: Aim for a business that’s Easy, Lucrative, and Fun—not Hard, Annoying, Lame, and Frustrating. Motivation & Burnout: Staying inspired as an owner takes real connection with students, families, and your own “why.” Inventory & Elimination: Take stock of your systems, automations, and routines. Delegate, automate, or delete what no longer serves you. Retention Over Replacement: Don’t just chase new leads—focus on deeper connections, leadership development, and community-building. Action Management: You can’t control time, but you can manage your actions and energy. Action Steps for School Owners Reflect on 2025: What worked? What didn’t? What will you leave behind? Set Clear Goals for 2026: What do you want to start, stop, or double down on? Apply the ELF Test: Is every process, program, or promotion easy, lucrative, and fun? If not, can you fix it or let it go? Reconnect with Your “Why”: Find fresh inspiration in student breakthroughs, family connections, and your own growth. Streamline Communication: Use tech and AI to connect, but avoid white noise—make every touchpoint matter. Empower Your Team: Delegate, automate, and build leaders so you can focus on what only you can do. Additional Resources Mentioned Dan Sullivan’s “Brighter Future” philosophy Joe Polish’s ELF (Easy, Lucrative, Fun) and HALF (Hard, Annoying, Lame, Frustrating) frameworks Brian Tracy’s Million Dollar Habits Spark school management software Allie’s mini course: Referral of a Lifetime
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    54 分
  • 432 | Purposeful Connection: Why Engagement Is Harder (and More Important) Than Ever

    432 | Purposeful Connection: Why Engagement Is Harder (and More Important) Than Ever
    2025/12/10
    Purposeful Connection: Why Engagement Is Harder (and More Important) Than Ever Podcast Description In this off-the-cuff episode, Duane Brumitt and Allie Alberigo dive into the real challenges of engaging students, parents, and staff as 2025 winds down. They get honest about the struggle to drive buy-in for events, the shifting nature of community, and why purposeful connection is more critical than ever for martial arts schools. Expect candid stories, practical strategies, and a reminder that you’re not alone in facing these hurdles. Key Takeaways Engagement Isn’t What It Used to Be: Getting students and families to show up for events—even free ones—takes more effort than ever. The days of automatic buy-in are gone. Society Has Changed: Families are busier, more isolated, and often prefer staying in. Retail, dining, and even martial arts events are feeling the shift. Purposeful Connection Is Everything: It’s not enough to just announce events or programs. Owners need to actively create meaningful, personal connections with students, parents, and staff. Staff Buy-In Matters: Your team needs to communicate with energy and consistency. One-off announcements aren’t enough—everyone has to be on the same page, pushing the same message. Parents Need Tools: Most parents want to help, but don’t know how. Give them simple, actionable ways to support their kids’ progress and stay engaged. Commitment Is a Two-Way Street: From black belt contracts to event participation, getting families to commit and follow through requires both structure and empathy. Communication + Community: These are the two pillars of a thriving school. Consistent, mission-driven communication and a sense of belonging keep people invested. Action Steps for School Owners Audit Your Connection Points: List every way you connect with students, parents, and staff. Which work? Which need improvement? Make Engagement Personal: Move beyond generic announcements—use praise, specific invitations, and one-on-one check-ins. Train Your Team: Make sure every staff member knows how to communicate the mission and create excitement, not just pass along info. Support Parents: Offer simple guides or meetings to help parents reinforce goals at home (not just emails they’ll forget). Set Clear Commitments: Be upfront about expectations and commitments, and reinforce them regularly (with grace and flexibility). Celebrate Wins and Connections: Recognize participation, effort, and progress—publicly and privately—to build momentum. Additional Resources Mentioned Duane’s book: Raising a Black Belt (chapter: Quitting Hurts More Than You Think) Kendrick Cleveland & Greg Horton (on communication and wordsmithing) School Owner Talk Facebook group
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    1 時間 1 分
  • 431 | 2026 Planning: Setting Up Your School for a Strong New Year

    431 | 2026 Planning: Setting Up Your School for a Strong New Year
    2025/12/03
    2026 Planning: Setting Up Your School for a Strong New Year Podcast Description In this episode, Duane Brumitt and Allie Alberigo dig into how martial arts school owners can close out 2025 strong and set themselves up for a stellar 2026. They reflect on this past year’s unique challenges—from shifting parent and student behaviors to the realities of running a personality-driven business—and share real talk on what worked, what flopped, and what every school owner should focus on as the new year approaches. Expect honest stories, actionable frameworks, and practical steps you can use right now to plan for growth, retention, and sanity in 2026. Key Takeaways 2025 Was Unique: Owners everywhere felt the impact of cultural shifts, last-minute signups, and changing family priorities. What worked last year might not work now. Year in Review Matters: Sit down with your staff to review wins, flops, and lessons. Honest feedback is gold. Retention Over Enrollment: Enrollment is important, but retention is the real driver. Invest in personal connections, customer service, and systems to keep students engaged. Set Real Goals: Pick 1-2 core 2026 goals (enrollment, retention, revenue, staff dev). Break them down and track them monthly and quarterly. First Quarter Planning: Map out January–March for tuition, retail, and events. Don’t just wish—make a plan and communicate it clearly to your team. Systems & Simplicity: Review your automations, teaching, and processes. Use the “rule of three” to simplify and avoid overwhelming families (and staff). Stop Doing List: Write out what drains your energy or isn’t working. Delegate, delete, or redesign those tasks. Ask your staff for their input, too. Community & Accountability: Engage with other school owners (like in the School Owner Talk FB group) to share plans, get feedback, and stay motivated. Action Steps for School Owners Year in Review: Meet with your team to discuss what worked, what didn’t, and what to change for 2026. Set 1–2 Core Goals: Enrollment, retention, revenue, or staff development—pick what matters most for your school. Quarterly Planning: Break down your goals by month and quarter for tuition, events, and retail. Make a clear action plan. Simplify Systems: Audit automations and teaching methods. Apply the rule of three wherever possible. Create a Stop Doing List: Identify and eliminate (or delegate) tasks that eat up energy or don’t move the needle. Team Buy-In: Communicate your plan to staff, get their feedback, and adjust where needed. Engage Your Community: Share your goals in the Facebook group and connect with other owners for accountability and ideas. Additional Resources Mentioned Duane’s book: Raising a Black Belt (chapter on quitting) Allie’s book: The Five Gateways to Happiness (I Love/I Hate list) Seven Steps to Income (Allie’s framework) Spark school management software Past podcast episode with Matthew Brenner (three-prong enrollment system) School Owner Talk Facebook group
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    1分未満
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