Scaling Success: The Entrepreneurial Journey and Health Wisdom of HotWorx Founder Steve Smith

In this episode of The Jason Wright Show, Jason interviews Steve Smith, the founder and CEO of HotWorx. They discuss Steve's inspirational journey from opening his first fitness business in 1996 to scaling HotWorx to over 800 franchise locations. Steve shares insights into his innovative combination of infrared sauna and yoga, offering the benefits of time-efficient workouts. The discussion covers Steve's athletic background, his strategic pivots in business, the importance of targeted customer culture, and the health benefits of infrared sauna and fitness. The episode also delves into Steve's personal fitness regimen and his adventurous pursuits like mountain climbing.

00:00 Introduction and Guest Overview

00:35 Steve Smith's Entrepreneurial Journey

01:14 The Concept of Hot Works

01:32 Steve Smith's Background and Achievements

03:05 Interview Begins: Steve Smith's Insights

04:28 The Birth of Hot Works

17:58 Challenges and Successes in Business

24:52 Health Benefits of Infrared Sauna

32:33 Discussing the Comfort Crisis

33:41 The Challenge of Yoga

35:11 Franchising Insights for Entrepreneurs

38:22 Building the Right Customer Culture

44:13 Steve's Fitness and Nutrition Routine

48:29 Mountain Climbing Adventures

59:14 Concluding Thoughts and Future Plans