
SE01E04 - Staying True to Core Values while Growing Rapidly | Jordan Smith | Untold
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In this episode of Untold – The Best Kept Secrets of Utah, we sit down with Jordan Smith, Co-Founder and CEO of JetDental, the mobile dental service that’s disrupting the industry. Jordan shares the remarkable origin story of JetDental—how a simple idea to bring dental care directly to workplaces turned into a thriving business. But it hasn’t been an easy ride.
Jordan opens up about how COVID-19 nearly shut JetDental down and the surprising way the crisis ultimately strengthened the company’s prospects. He walks us through the challenges of scaling a service-based business, perfecting operations, and staying true to core values while growing rapidly.
Along the way, Jordan reflects on the deeper "why" behind JetDental—how his personal values shape the company culture and how he’s balancing growth with staying true to his mission. Whether you're an entrepreneur, business leader, or just someone who loves a good comeback story, this episode delivers powerful insights and inspiration.
👉 Don’t miss this behind-the-scenes look at how Jordan Smith is changing the dental industry—one smile at a time. 😎
🔔 Subscribe for more untold stories of Utah’s most innovative businesses!
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