This episode questions the traditional measure of national success through GDP and proposes a shift towards an economy focused on human and ecological well-being. Host discusses with guest Martin Oetting, an ex-advertising professional turned documentarian, about his journey and insights on sustainable growth and his recent film PURPOSE. The conversation also touches on the work of Tim Jackson and the challenges and potential solutions for integrating well-being as a metric of progress. The episode emphasizes the need for grassroots movements to challenge the status quo and redefine prosperity. It concludes on the empowering note that change starts with individual actions and dialogues.

Access more insights and the show notes at: https://www.cameronnorsworthy.com/flow-unleashed

00:00 Rethinking Progress: Beyond GDP

01:35 Introducing Martin O'Toole: A Journey from Consumerism to Well-being

03:06 The Flaws of GDP and the Case for a Well-being Economy

05:20 Consequences of GDP Obsession: Environmental and Social Costs

08:56 Personal Reflections and the Shift to Meaningful Work

15:17 The Turning Point: Political and Social Awakening

17:39 Documenting Change: The Well-being Economy Film

18:57 Success Stories: Implementing Well-being Metrics

22:24 Challenges and Resistance to Change

27:02 Personal and Societal Transformation: Embracing New Metrics

36:14 Practical Steps and Community Engagement

51:38 Final Thoughts and Call to Action