S2E01: Scaling Fast, Cross-Functional Leadership & Surviving Near-Failure – Interview with Maya Moufarek
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S2E01: Scaling Fast, Cross-Functional Leadership & Surviving Near-Failure – Interview with Maya Moufarek
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From Google to high-growth scaleups to the boardroom, Maya Moufarek has spent 20+ years helping founders scale their businesses. As the founding CMO of Pharmacy2U, she helped grow the UK’s largest online pharmacy to a scale equivalent to opening a new pharmacy every 2.5 days. Today, she’s a fractional CMO, board member, and angel investor, helping startups build scalable, profitable growth engines.
In this episode, Maya shares:
• 🚀 Scaling from startup to industry leader: How Pharmacy2U grew and the challenges they faced
• 🤝 Cross-functional leadership: Why aligning senior teams (“first teams”) is critical in scaleups
• 🔥 Lessons from Google & AMEX: What big tech taught her about stakeholder management
• ⏳ Surviving near-failure: What she did when the company was running out of cash
• 🏦 Navigating board & investor relations: How to handle tough conversations at the top
• 🌍 Building a portfolio career: How Maya balances operator, investor, and board roles
Where to Find Maya:
🌍 Website: MarketingCube.co
🔗 LinkedIn: Maya Moufarek
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit scaleupleaders.substack.com