In this episode of Legacy Unscripted, host Russ Katzman speaks with Toby Henderson, CEO of SYNDYT, about his journey from being a professional athlete to becoming a successful entrepreneur in the cycling industry. They discuss the importance of innovation in product development, the challenges of transitioning from sports to business, and the lessons learned from past experiences, including the rise and fall of his first product, the Duff Fender. Toby shares insights on balancing passion with business responsibilities and the significance of surrounding oneself with the right team to succeed. In this conversation, the speaker discusses the challenges of running a business, particularly in the BMX industry, including navigating the complexities of product development, the patent process, and the impact of tariffs on pricing and inventory. The speaker emphasizes the importance of making critical decisions, understanding market dynamics, and the necessity of innovation. They also share valuable lessons for new entrepreneurs about partnerships and maintaining passion in their ventures.

#entrepreneurship #BMX #productinnovation #athletetransition #businesslessons #cyclingindustry #performanceenhancement #legacy #leadership #sportsbusiness #businesschallenges #productdevelopment #patentprocess #entrepreneurship #marketdynamics #innovation #partnerships #BMXindustry #tariffs #inventorymanagement