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Run a Profitable Gym

Run a Profitable Gym

著者: Chris Cooper
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Run a Profitable Gym is packed with business tools for gym owners and CrossFit affiliates. This is actionable, data-backed business advice for all gym owners, including those who own personal training studios, fitness franchises, and strength and conditioning gyms. Broke gym owner Chris Cooper turned a struggling gym into an asset, then built a multi-million-dollar mentoring company to help other fitness entrepreneurs do the same thing. Every week, Chris presents the top tactics for building a profitable gym, as well as real success stories from gym owners who have found incredible success through Two-Brain Business mentorship. Chris’s goal is to create millionaire gym owners. Subscribe to Run a Profitable Gym and you could be one of them.

© 2025 Run a Profitable Gym
マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学 衛生・健康的な生活
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  • “The Golden Hour”: How This Daily Habit Saved Chris Cooper’s Gym
    2025/08/07

    What if one simple daily habit could help you grow your gym?

    In this episode of "Run a Profitable Gym," Chris Cooper invites you to join him in his Golden Hour—a daily routine that grew his gym and other businesses.

    This business-building hour is structured with the GOLDEN acronym:

    - Go to a place where you can focus.
    - Open your mind with a brain dump.
    - Lead with marketing reps.
    - Do your big projects.
    - End at the hour.
    - Next steps.

    Chris details each component and provides specific examples, from creating content on Monday to mining leads on Thursday.

    Tune in to see the exact process that's helped top Two-Brain gyms grow 32 times faster than the industry average.

    Then get your free copy of “The Golden Hour” by Aug. 8, 2025, via the link below—and use it to transform your business.

    Links

    "The Golden Hour"

    Gym Owners United

    Book a Call

    5:13 - Get the free book on Amazon

    6:11 - GOLDEN acronym breakdown

    12:21 - Big projects vs. marketing reps

    18:10 - Real wins from gym owners

    23:05 - Why gym owners need hope

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    26 分
  • Free Books for Gym Owners: Chris Cooper's Complete Library Giveaway
    2025/08/04

    Overwhelmed by business advice and the mountains of fix-your-gym resources?

    That's common, and overwhelm kills action.

    To help, Chris Cooper walks through six of his books for gym owners and helps you choose the one that will help you get big-time results today.

    👉 You can even get the book you need for free between Aug. 4 and 8, 2025.

    Maybe you need “Gym Owners Handbook” to help you systemize operations or “The Golden Hour” to build the daily habits that grow your business.

    If your business is already operating at top speed, it might be time to focus on your coaching with Coop’s newest book, “Help Best.” Or maybe you want to build wealth—your resource is "Millionaire Gym Owner."

    Don’t read dozens of books and sit on your knowledge. Instead, read the one book you need right now and turn that knowledge into gym growth.

    Pick your book and download it for free Aug. 4-8, 2025.

    Links

    “Start a Gym”

    “Gym Owners Handbook”

    “Millionaire Gym Owner”

    “Founder, Farmer, Tinker, Thief”

    “The Golden Hour”

    “Help Best”

    Gym Owners United

    Book a Call

    0:01 - What book do you need right now?

    2:13 - Books on running a gym

    9:22 - A book to help you take action

    16:29 - A new book for coaches

    23:59 - How to get these free books

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    26 分
  • 93% Close Rate: Gym Sales Leader Reveals His System
    2025/07/31

    Most gym owners struggle to close in just half of sales consultations.

    Korey Schindler closes at a 93 percent clip.

    In this episode of "Run a Profitable Gym," Korey, co-owner of Impact Fitness in Florida, reveals how he achieved his incredible close rate by following up with leads 381 times in one month. His efforts produced 44 sales consultations and 41 new members.

    Korey breaks down the process he follows to turn cold Facebook leads into paying clients: He follows up with lightning speed, relies on script-based conversations—which he still rehearses even with 10 years of sales experience—and uses a systemized consultation process.

    He also shares how Two-Brain mentor Nick Habich helped him discover he didn't need better closing skills; he actually needed more leads to supercharge his sales engine. This realization pushed Korey to set up the lead ad system that's now driving record revenue in his gym.

    Tune in for the step-by-step process that put Korey on Two-Brain's sales and marketing leaderboards, plus scripts and strategies you can implement today.

    Links

    Gym Owners United

    Book a Call

    1:02 - No. 1 reason for A+ sales metrics

    6:22 - How Korey gets leads to book

    9:49 - How Korey gets leads to show

    13:02 - How Korey closes

    21:58 - The value of mentorship

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    26 分
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