In this live episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with Yanto Barker, founder of Le Col and former professional cyclist, for a raw and unfiltered conversation on what it really takes to build something from nothing.

This is not a typical success story.

From growing up with adversity to becoming a professional cyclist, to building Le Col into a globally recognised cycling brand, Yanto shares the psychological drive behind his journey — and the personal cost that came with it.

They explore:

• The mindset behind relentless ambition and resilience

• Building Le Col while racing professionally

• The pressure, fear, and stress behind entrepreneurship

• The reality of scaling a cycling brand in a volatile market

• Letting go of people and control

• Why Yanto stepped away from Le Col in 2025

• His next chapter — building again with AI and innovation

This episode goes beyond cycling. It’s about identity, pressure, and the hidden side of success.

As Yanto explains:

“Fear becomes another fuel tank… but it comes at a cost.”

🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Ride To Success is the global voice of changemakers, blending stories of leadership, innovation, and human transformation powered by the bike.

👉 Make sure to follow and rate the podcast wherever you listen to it.

👉 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

The cost of building something great… isn’t what you think.
Yanto Critchlow-Barker built Le Col into one of the most recognised brands in cycling.
But behind that?
Pressure. Fear. Decisions that don’t leave you.
And eventually… walking away.
This is a conversation about:
– What it really takes
– What it costs
– And whether it’s ever worth it
Full episode drops May 11th
Watch it on YouTube or listen to it on your favourite podcast platform.
Ride To Success Podcast

🎙️ Ride To Success isyour go-to podcast for entrepreneurial stories in cycling.
Ride To Success is the global voice of changemakers, blending stories ofleadership, innovation, and human transformation powered by the bike.

👉 Make sure to follow andrate the podcast wherever you listen to it.
👉Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get yourpodcasts.

Social Links to Ride to Success:

Follow Pedro Couto Lopes:https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

What happens when the dream starts to break you?

In this raw and revealing episode of the Ride To Success Podcast, host Pedro Couto Lopes sits down with British pro cyclist Tom Portsmouth to explore the hidden mental toll of chasing a professional cycling career in Europe. From racing without a contract to navigating burnout at the peak of his fitness, Tom shares how reinvention, writing, and resilience brought him back from the edge.

Expect a deep dive into the strategies he used to stay visible in a system that often overlooks young talent, his candid reflections on identity, ego, and why sometimes the strongest move is letting go.

Whether you're an athlete, entrepreneur, or someone looking for inspiration in your own journey, this conversation will move you.

🎙️ Ride To Success is your go-to podcast for entrepreneurial stories in cycling.

Ride To Success is the global voice of changemakers, blending stories of leadership, innovation, and human transformation powered by the bike.

👉 Make sure to follow and rate the podcast wherever you listen to it!

👉 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts.

Social Links to Ride to Success:

Follow Pedro Couto Lopes: https://www.linkedin.com/in/pedro-couto-lopes/

Instagram: https://www.instagram.com/_ridetosuccess/

LinkedIn: https://www.linkedin.com/company/ridetosuccess/

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Thanks for listening