This week on Entre Tías y Amiguis, I’m joined by Erika Dox-Martinez, founder of Bli$$ful Vida and a financial wellness coach dedicated to helping women and allies achieve financial peace of mind. In this empowering episode, Erika shares her journey from debt and financial overwhelm to creating a life rooted in abundance, purpose, and joy. Together, we unpack the emotional and systemic barriers to financial wellness and explore actionable steps to start living your Blissful Vida today.

About Erika Dox-Martinez:

Erika Dox-Martinez is the founder of Bli$$ful Vida, a Latina-owned financial wellness company helping women and allies achieve financial peace of mind. Once burdened by debt and a lack of confidence in her finances, Erika transformed her financial life and is now debt-free, saving, and building wealth. She is passionate about empowering others through a holistic approach that connects financial health, emotional well-being, and personal growth. Erika believes everyone deserves the tools and confidence to fund the Blissful Vida they desire and deserve.

What You'll Learn in This Episode:

- Why financial bliss is not just about wealth, but peace of mind and freedom

- The impact of childhood money narratives on adult financial habits

- How being trauma-informed can help reframe and heal your relationship with money

- Practical tools to start saving, pay off debt, and manage your money with confidence

- The value of safe spaces to have open, shame-free conversations about money

Erika’s Wisdom:

“Abundance is not just a wish—it’s our birthright. Let’s go, let’s get it.”

Mentioned in the Episode:

- Trauma of Money Certification

- Dates with Dinero, Erika’s monthly co-working and money accountability sessions

Chapters:

0:00 – Introduction & Adri’s Money Story

1:44 – Meet Erika Dox-Martinez: Money Narratives & Identity

6:24 – How Erika’s Financial Journey Shaped Blissful Vida

13:23 – Trauma-Informed Money Coaching & Early Narratives

20:51 – The Impact of Money Avoidance and Building Awareness

28:44 – Creating Safe Spaces for Money Conversations

31:14 – Practical Steps to Start Your Financial Bliss Journey

36:43 – Erika’s Success Stories with Clients

38:50 – What’s Next for Blissful Vida

43:13 – Erika’s Closing Thoughts: Striving for Bliss