エピソード

  • We Have All the Information, So Why Do We Know Less? | Analog Minds in a Digital World: Part 1 | Musing On Society And Technology Newsletter | Article Written By Marco Ciappelli

    We Have All the Information, So Why Do We Know Less? | Analog Minds in a Digital World: Part 1 | Musing On Society And Technology Newsletter | Article Written By Marco Ciappelli
    2025/09/08
    ⸻ Podcast: Redefining Society and Technologyhttps://redefiningsocietyandtechnologypodcast.com _____ Newsletter: Musing On Society And Technology https://www.linkedin.com/newsletters/musing-on-society-technology-7079849705156870144/_____ Watch on Youtube: https://youtu.be/nFn6CcXKMM0_____ My Website: https://www.marcociappelli.com_____________________________This Episode’s SponsorsBlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.BlackCloak: https://itspm.ag/itspbcweb_____________________________A Musing On Society & Technology Newsletter Written By Marco Ciappelli | Read by TAPE3We Have All the Information, So Why Do We Know Less?Introducing: Reflections from Our Hybrid Analog-Digital SocietyFor years on the Redefining Society and Technology Podcast, I've explored a central premise: we live in a hybrid analog-digital society where the line between physical and virtual has dissolved into something more complex, more nuanced, and infinitely more human than we often acknowledge.But with the explosion of generative AI, this hybrid reality isn't just a philosophical concept anymore—it's our lived experience. Every day, we navigate between analog intuition and digital efficiency, between human wisdom and machine intelligence, between the messy beauty of physical presence and the seductive convenience of virtual interaction.This newsletter series will explore the tensions, paradoxes, and possibilities of being fundamentally analog beings in an increasingly digital world. We're not just using technology; we're being reshaped by it while simultaneously reshaping it with our deeply human, analog sensibilities.Analog Minds in a Digital World: Part 1We Have All the Information, So Why Do We Know Less?I was thinking about my old set of encyclopedias the other day. You know, those heavy volumes that sat on shelves like silent guardians of knowledge, waiting for someone curious enough to crack them open. When I needed to write a school report on, say, the Roman Empire, I'd pull out Volume R and start reading.But here's the thing: I never just read about Rome.I'd get distracted by Romania, stumble across something about Renaissance art, flip backward to find out more about the Reformation. By the time I found what I was originally looking for, I'd accidentally learned about three other civilizations, two art movements, and the invention of the printing press. The journey was messy, inefficient, and absolutely essential.And if I was in a library... well then just imagine the possibilities.Today, I ask Google, Claude or ChatGPT about the Roman Empire, and in thirty seconds, I have a perfectly formatted, comprehensive overview that would have taken me hours to compile from those dusty volumes. It's accurate, complete, and utterly forgettable.We have access to more information than any generation in human history. Every fact, every study, every perspective is literally at our fingertips. Yet somehow, we seem to know less. Not in terms of data acquisition—we're phenomenal at that—but in terms of deep understanding, contextual knowledge, and what I call "accidental wisdom."The difference isn't just about efficiency. It's about the fundamental way our minds process and retain information. When you physically search through an encyclopedia, your brain creates what cognitive scientists call "elaborative encoding"—you remember not just the facts, but the context of finding them, the related information you encountered, the physical act of discovery itself.When AI gives us instant answers, we bypass this entire cognitive process. We get the conclusion without the journey, the destination without the map. It's like being teleported to Rome without seeing the countryside along the way—technically efficient, but something essential is lost in translation.This isn't nostalgia talking. I use AI daily for research, writing, and problem-solving. It's an incredible tool. But I've noticed something troubling: my tolerance for not knowing things immediately has disappeared. The patience required for deep learning—the kind that happens when you sit with confusion, follow tangents, make unexpected connections—is atrophying like an unused muscle.We're creating a generation of analog minds trying to function in a digital reality that prioritizes speed over depth, answers over questions, conclusions over curiosity. And in doing so, we might be outsourcing the very process that makes us wise.Ancient Greeks had a concept called "metis"—practical wisdom that comes from experience, pattern recognition, and intuitive understanding developed through continuous engagement with complexity. In Ancient Greek, metis (Μῆτις) means wisdom, skill, or craft, and it also describes a form of wily, cunning intelligence. It can refer to the pre-Olympian goddess of ...
    続きを読む 一部表示
    10 分
  • Tech Entrepreneur and Author's AI Prediction - The Last Book Written by a Human Interview | A Conversation with Jeff Burningham | Redefining Society And Technology Podcast With Marco Ciappelli

    Tech Entrepreneur and Author's AI Prediction - The Last Book Written by a Human Interview | A Conversation with Jeff Burningham | Redefining Society And Technology Podcast With Marco Ciappelli
    2025/09/03
    ⸻ Podcast: Redefining Society and Technologyhttps://redefiningsocietyandtechnologypodcast.com ______Title: Tech Entrepreneur and Author's AI Prediction - The Last Book Written by a Human Interview | A Conversation with Jeff Burningham | Redefining Society And Technology Podcast With Marco Ciappelli______Guest: Jeff Burningham Tech Entrepreneur. Investor. National Best Selling Author. Explorer of Human Potential. My book #TheLastBookWrittenByAHuman is available now.On LinkedIn: https://www.linkedin.com/in/jeff-burningham-15a01a7b/Book: https://www.simonandschuster.com/books/The-Last-Book-Written-by-a-Human/Jeff-Burningham/9781637634561#:~:text=*%20Why%20the%20development%20of%20AI,in%20the%20age%20of%20AI.Host: Marco CiappelliCo-Founder & CMO @ITSPmagazine | Master Degree in Political Science - Sociology of Communication l Branding & Marketing Advisor | Journalist | Writer | Podcast Host | #Technology #Cybersecurity #Society 🌎 LAX 🛸 FLR 🌍WebSite: https://marcociappelli.comOn LinkedIn: https://www.linkedin.com/in/marco-ciappelli/_____________________________This Episode’s SponsorsBlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.BlackCloak: https://itspm.ag/itspbcweb_____________________________⸻ Podcast Summary ⸻ Entrepreneur and author Jeff Burningham explores how artificial intelligence serves as a cosmic mirror reflecting humanity's true nature. Through his book "The Last Book Written by a Human," he argues that as machines become more intelligent, humans must become wiser. This conversation examines our collective journey through disruption, reflection, transformation, and evolution in our Hybrid Analog Digital Society.⸻ Article ⸻ I had one of those conversations that made me pause and question everything I thought I knew about our relationship with technology. Jeff Burningham, serial entrepreneur and author of "The Last Book Written by a Human: Becoming Wise in the Age of AI," joined me to explore a perspective that's both unsettling and profoundly hopeful.What struck me most wasn't Jeff's impressive background—founding multiple tech companies, running for governor of Utah, building a $5 billion real estate empire. It was his spiritual awakening in Varanasi, India, where a voice in his head insisted he was a writer. That moment of disruption led to years of reflection and ultimately to a book that challenges us to see AI not as our replacement, but as our mirror."As our machines become more intelligent, our work as humans is to become more wise," Jeff told me. This isn't just a catchy phrase—it's the thesis of his entire work. He argues that AI functions as what he calls a "cosmic mirror to humanity," reflecting back to us exactly who we've become as a species. The question becomes: do we like what we see?This perspective resonates deeply with how we exist in our Hybrid Analog Digital Society. We're no longer living separate digital and physical lives—we're constantly navigating both realms simultaneously. AI doesn't just consume our data; it reflects our collective behaviors, biases, and beliefs back to us in increasingly sophisticated ways.Jeff structures his thinking around four phases that mirror both technological development and personal growth: disruption, reflection, transformation, and evolution. We're currently somewhere between reflection and transformation, he suggests, at a crucial juncture where we must choose between two games. The old game prioritizes cash as currency, power as motivation, and control as purpose. The new game he envisions centers on karma as currency, authenticity as motivation, and love as purpose.What fascinates me is how this connects to the hero's journey—the narrative structure underlying every meaningful story from Star Wars to our own personal transformations. Jeff sees AI's emergence as part of an inevitable journey, a necessary disruption that forces us to confront fundamental questions about consciousness, creativity, and what makes us human.But here's where it gets both beautiful and challenging: as machines handle more of our "doing," we're left with our "being." We're human beings, not human doings, as Jeff reminds us. This shift demands that we reconnect with our bodies, our wisdom, our imperfections—all the messy, beautiful aspects of humanity that AI cannot replicate.The conversation reminded me why I chose "Redefining" for this podcast's title. We're not just adapting to new technology; we're fundamentally reexamining what it means to be human in an age of artificial intelligence. This isn't about finding the easy button or achieving perfect efficiency—it's about embracing what makes us gloriously, imperfectly human.Jeff's book launches August 19th, and while it won't literally be the last book written by a human, the title serves as both ...
    続きを読む 一部表示
    36 分
  • The First Smartphone Was a Transistor Radio — How a Tiny Device Rewired Youth Culture and Predicted Our Digital Future | Musing On Society And Technology Newsletter | Article Written By Marco Ciappelli

    The First Smartphone Was a Transistor Radio — How a Tiny Device Rewired Youth Culture and Predicted Our Digital Future | Musing On Society And Technology Newsletter | Article Written By Marco Ciappelli
    2025/08/31
    ⸻ Podcast: Redefining Society and Technologyhttps://redefiningsocietyandtechnologypodcast.com _____ Newsletter: Musing On Society And Technology https://www.linkedin.com/newsletters/musing-on-society-technology-7079849705156870144/_____ Watch on Youtube: https://youtu.be/OYBjDHKhZOM_____ My Website: https://www.marcociappelli.com_____________________________This Episode’s SponsorsBlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.BlackCloak: https://itspm.ag/itspbcweb_____________________________A Musing On Society & Technology Newsletter Written By Marco Ciappelli | Read by TAPE3The First Smartphone Was a Transistor Radio — How a Tiny Device Rewired Youth Culture and Predicted Our Digital FutureA new transmission from Musing On Society and Technology Newsletter, by Marco CiappelliI've been collecting vintage radios lately—just started, really—drawn to their analog souls in ways I'm still trying to understand. Each one I find reminds me of a small, battered transistor radio from my youth. It belonged to my father, and before that, probably my grandfather. The leather case was cracked, the antenna wobbled, and the dial drifted if you breathed on it wrong. But when I was sixteen, sprawled across my bedroom floor in that small town near Florence with homework scattered around me, this little machine was my portal to everything that mattered.Late at night, I'd start by chasing the latest hits and local shows on FM, but then I'd venture into the real adventure—tuning through the static on AM and shortwave frequencies. Voices would emerge from the electromagnetic soup—music from London, news from distant capitals, conversations in languages I couldn't understand but somehow felt. That radio gave me something I didn't even know I was missing: the profound sense of belonging to a world much bigger than my neighborhood, bigger than my small corner of Tuscany.What I didn't realize then—what I'm only now beginning to understand—is that I was holding the first smartphone in human history.Not literally, of course. But functionally? Sociologically? That transistor radio was the prototype for everything that followed: the first truly personal media device that rewired how young people related to the world, to each other, and to the adults trying to control both.But to understand why the transistor radio was so revolutionary, we need to trace radio's remarkable journey through the landscape of human communication—a journey that reveals patterns we're still living through today.When Radio Was the Family HearthBefore my little portable companion, radio was something entirely different. In the 1930s, radio was furniture—massive, wooden, commanding the living room like a shrine to shared experience. Families spent more than four hours a day listening together, with radio ownership reaching nearly 90 percent by 1940. From American theaters that wouldn't open until after "Amos 'n Andy" to British families gathered around their wireless sets, from RAI broadcasts bringing opera into Tuscan homes—entire communities synchronized their lives around these electromagnetic rituals.Radio didn't emerge in a media vacuum, though. It had to find its place alongside the dominant information medium of the era: newspapers. The relationship began as an unlikely alliance. In the early 1920s, newspapers weren't threatened by radio—they were actually radio's primary boosters, creating tie-ins with broadcasts and even owning stations. Detroit's WWJ was owned by The Detroit News, initially seen as "simply another press-supported community service."But then came the "Press-Radio War" of 1933-1935, one of the first great media conflicts of the modern age. Newspapers objected when radio began interrupting programs with breaking news, arguing that instant news delivery would diminish paper sales. The 1933 Biltmore Agreement tried to restrict radio to just two five-minute newscasts daily—an early attempt at what we might now recognize as media platform regulation.Sound familiar? The same tensions we see today between traditional media and digital platforms, between established gatekeepers and disruptive technologies, were playing out nearly a century ago. Rather than one medium destroying the other, they found ways to coexist and evolve—a pattern that would repeat again and again.By the mid-1950s, when the transistor was perfected, radio was ready for its next transformation.The Real Revolution Was Social, Not TechnicalThis is where my story begins, but it's also where radio's story reaches its most profound transformation. The transistor radio didn't just make radio portable—it fundamentally altered the social dynamics of media consumption and youth culture itself.Remember, radio had spent its first three decades as a communal experience. Parents ...
    続きを読む 一部表示
    14 分
  • From Broadcasting to AI Agents: Mark Smith on Technology's 100-Year Evolution at IBC 2025 Amsterdam | On Location Event Coverage Podcast With Sean Martin & Marco Ciappelli

    From Broadcasting to AI Agents: Mark Smith on Technology's 100-Year Evolution at IBC 2025 Amsterdam | On Location Event Coverage Podcast With Sean Martin & Marco Ciappelli
    2025/08/27
    I had one of those conversations that reminded me why I'm so passionate about exploring the intersection of technology and society. Speaking with Mark Smith, a board member at IBC and co-lead of their accelerator program, I found myself transported back to my roots in communication and media studies, but with eyes wide open to what's coming next.Mark has spent over 30 years in media technology, including 23 years building Mobile World Congress in Barcelona. When someone with that depth of experience gets excited about what's happening now, you pay attention. And what's happening at IBC 2025 in Amsterdam this September is nothing short of a redefinition of how we create, distribute, and authenticate content.The numbers alone are staggering: 1,350 exhibitors across 14 halls, nearly 300 speakers, 45,000 visitors. But what struck me wasn't the scale—it's the philosophical shift happening in how we think about media production. We're witnessing television's centennial year, with the first demonstrations happening in 1925, and yet we're simultaneously seeing the birth of entirely new forms of creative expression.What fascinated me most was Mark's description of their Accelerator Media Innovation Program. Since 2019, they've run over 50 projects involving 350 organizations, creating what he calls "a safe environment" for collaboration. This isn't just about showcasing new gadgets—it's about solving real challenges that keep media professionals awake at night. In our Hybrid Analog Digital Society, the traditional boundaries between broadcaster and audience, between creator and consumer, are dissolving faster than ever.The AI revolution in media production particularly caught my attention. Mark spoke about "AI assistant agents" and "agentic AI" with the enthusiasm of someone who sees liberation rather than replacement. As he put it, "It's an opportunity to take out a lot of laborious processes." But more importantly, he emphasized that it's creating new jobs—who would have thought "AI prompter" would become a legitimate profession?This perspective challenges the dystopian narrative often surrounding AI adoption. Instead of fearing the technology, the media industry seems to be embracing it as a tool for enhanced creativity. Mark's excitement was infectious when describing how AI can remove the "boring" aspects of production, allowing creative minds to focus on what they do best—tell stories that matter.But here's where it gets really interesting from a sociological perspective: the other side of the screen. We talked about how streaming revolutionized content consumption, giving viewers unprecedented control over their experience. Yet Mark observed something I've noticed too—while the technology exists for viewers to be their own directors (choosing camera angles in sports, for instance), many prefer to trust the professional's vision. We're not necessarily seeking more control; we're seeking more relevance and authenticity.This brings us to one of the most critical challenges of our time: content provenance. In a world where anyone can create content that looks professional, how do we distinguish between authentic journalism and manufactured narratives? Mark highlighted their work on C2PA (content provenance initiative), developing tools that can sign and verify media sources, tracking where content has been manipulated.This isn't just a technical challenge—it's a societal imperative. As Mark noted, YouTube is now the second most viewed platform in the UK. When user-generated content competes directly with traditional media, we need new frameworks for understanding truth and authenticity. The old editorial gatekeepers are gone; we need technological solutions that preserve trust while enabling creativity.What gives me hope is the approach I heard from Mark and his colleagues. They're not trying to control technology's impact on society—they're trying to shape it consciously. The IBC Accelerator Program represents something profound: an industry taking responsibility for its own transformation, creating spaces for collaboration rather than competition, focusing on solving real problems rather than just building cool technology.The Google Hackfest they're launching this year perfectly embodies this philosophy. Young broadcast engineers and software developers working together on real challenges, supported by established companies like Formula E. It's not about replacing human creativity with artificial intelligence—it's about augmenting human potential with technological tools.As I wrapped up our conversation, I found myself thinking about my own journey from studying sociology of communication in a pre-internet world to hosting podcasts about our digital transformation. Technology doesn't just change how we communicate—it changes who we are as communicators, as creators, as human beings sharing stories.IBC 2025 isn't just a trade show; it's a glimpse into how we're choosing to redefine our ...
    続きを読む 一部表示
    24 分
  • Teaser | Why Electric Vehicles Need an Apollo Program: The Renewable Energy Infrastructure Reality We're Ignoring | A Conversation with Mats Larsson | Redefining Society And Technology Podcast With Marco Ciappelli | Read by Tape3

    Teaser | Why Electric Vehicles Need an Apollo Program: The Renewable Energy Infrastructure Reality We're Ignoring | A Conversation with Mats Larsson | Redefining Society And Technology Podcast With Marco Ciappelli | Read by Tape3
    2025/08/25
    ⸻ Podcast: Redefining Society and Technologyhttps://redefiningsocietyandtechnologypodcast.com ______Title: Why Electric Vehicles Need an Apollo Program: The Reneweable Energy Infrastructure Reality We're Ignoring | A Conversation with Mats Larsson | Redefining Society And Technology Podcast With Marco Ciappelli______Guest: Mats Larsson New book: "How Building the Future Really Works." Business developer, project manager and change leader – Speaker. I'm happy to connect!On LinkedIn: https://www.linkedin.com/in/matslarsson-author/Host: Marco CiappelliCo-Founder & CMO @ITSPmagazine | Master Degree in Political Science - Sociology of Communication l Branding & Marketing Advisor | Journalist | Writer | Podcast Host | #Technology #Cybersecurity #Society 🌎 LAX 🛸 FLR 🌍WebSite: https://marcociappelli.comOn LinkedIn: https://www.linkedin.com/in/marco-ciappelli/_____________________________This Episode’s SponsorsBlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.BlackCloak: https://itspm.ag/itspbcweb_____________________________⸻ Podcast Summary ⸻ Swedish business consultant Mats Larsson reveals why electric vehicle transition requires Apollo program-scale government investment. We explore the massive infrastructure gap between EV ambitions and reality, from doubling power generation to training electrification architects. This isn't about building better cars—it's about reimagining our entire transportation ecosystem in our Hybrid Analog Digital Society.______Listen to the Full Episodehttps://redefiningsocietyandtechnologypodcast.com/episodes/why-electric-vehicles-need-an-apollo-program-the-renweable-energy-infrastructure-reality-were-ignoring-a-conversation-with-mats-larsson-redefining-society-and-technology-podcast-with-marco-ciappelli__________________ Enjoy. Reflect. Share with your fellow humans.And if you haven’t already, subscribe to Musing On Society & Technology on LinkedIn — new transmissions are always incoming.https://www.linkedin.com/newsletters/musing-on-society-technology-7079849705156870144You’re listening to this through the Redefining Society & Technology podcast, so while you’re here, make sure to follow the show — and join me as I continue exploring life in this Hybrid Analog Digital Society.____________________________Listen to more Redefining Society & Technology stories and subscribe to the podcast:👉 https://redefiningsocietyandtechnologypodcast.comWatch the webcast version on-demand on YouTube:👉 https://www.youtube.com/playlist?list=PLnYu0psdcllTUoWMGGQHlGVZA575VtGr9Are you interested Promotional Brand Stories for your Company and Sponsoring an ITSPmagazine Channel?👉 https://www.itspmagazine.com/advertise-on-itspmagazine-podcast
    続きを読む 一部表示
    3 分
  • Why Electric Vehicles Need an Apollo Program: The Renewable Energy Infrastructure Reality We're Ignoring | A Conversation with Mats Larsson | Redefining Society And Technology Podcast With Marco Ciappelli

    Why Electric Vehicles Need an Apollo Program: The Renewable Energy Infrastructure Reality We're Ignoring | A Conversation with Mats Larsson | Redefining Society And Technology Podcast With Marco Ciappelli
    2025/08/23
    ⸻ Podcast: Redefining Society and Technologyhttps://redefiningsocietyandtechnologypodcast.com ______Title: Why Electric Vehicles Need an Apollo Program: The Reneweable Energy Infrastructure Reality We're Ignoring | A Conversation with Mats Larsson | Redefining Society And Technology Podcast With Marco Ciappelli______Guest: Mats Larsson New book: "How Building the Future Really Works." Business developer, project manager and change leader – Speaker. I'm happy to connect!On LinkedIn: https://www.linkedin.com/in/matslarsson-author/Host: Marco CiappelliCo-Founder & CMO @ITSPmagazine | Master Degree in Political Science - Sociology of Communication l Branding & Marketing Advisor | Journalist | Writer | Podcast Host | #Technology #Cybersecurity #Society 🌎 LAX 🛸 FLR 🌍WebSite: https://marcociappelli.comOn LinkedIn: https://www.linkedin.com/in/marco-ciappelli/_____________________________This Episode’s SponsorsBlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.BlackCloak: https://itspm.ag/itspbcweb_____________________________⸻ Podcast Summary ⸻ Swedish business consultant Mats Larsson reveals why electric vehicle transition requires Apollo program-scale government investment. We explore the massive infrastructure gap between EV ambitions and reality, from doubling power generation to training electrification architects. This isn't about building better cars—it's about reimagining our entire transportation ecosystem in our Hybrid Analog Digital Society.⸻ Article ⸻ When Reality Meets Electric Dreams: Lessons from the Apollo MindsetI had one of those conversations that stops you in your tracks. Mats Larsson, calling in from Stockholm while I connected from Italy, delivered a perspective on electric vehicles that shattered my comfortable assumptions about our technological transition."First of all, we need to admit that we do not know exactly how to build the future. And then we need to start building it." This wasn't just Mats being philosophical—it was a fundamental admission that our approach to electrification has been dangerously naive.We've been treating the electric vehicle transition like upgrading our smartphones—expecting it to happen seamlessly, almost magically, while we go about our daily lives. But as Mats explained, referencing the Apollo program, monumental technological shifts require something we've forgotten how to do: comprehensive, sustained, coordinated investment in infrastructure we can't even fully envision yet.The numbers are staggering. To electrify all US transportation, we'd need to double power generation—that's the equivalent of 360 nuclear reactors worth of electricity. For hydrogen? Triple it. While Tesla and Chinese manufacturers gained their decade-plus advantage through relentless investment cycles, traditional automakers treated electric vehicles as "defensive moves," showcasing capability without commitment.But here's what struck me most: we need entirely new competencies. "Electrification strategists and electrification architects," as Mats called them—professionals who can design power grids capable of charging thousands of logistics vehicles daily, infrastructure that doesn't exist in our current planning vocabulary.We're living in this fascinating paradox of our Hybrid Analog Digital Society. We've become so accustomed to frictionless technological evolution—download an update, get new features—that we've lost appreciation for transitions requiring fundamental systemic change. Electric vehicles aren't just different cars; they're a complete reimagining of energy distribution, urban planning, and even our relationship with mobility itself.This conversation reminded me why I love exploring the intersection of technology and society. It's not enough to build better batteries or faster chargers. We're redesigning civilization's transportation nervous system, and we're doing it while pretending it's just another product launch.What excites me isn't just the technological challenge—it's the human coordination required. Like the Apollo program, this demands that rare combination of visionary leadership, sustained investment, and public will that transcends political cycles and market quarters.Listen to my full conversation with Mats, and let me know: Are we ready to embrace the Apollo mindset for our electric future?Subscribe wherever you get your podcasts, and join me on YouTube for the full experience. Let's continue this conversation—because in our rapidly evolving world, these discussions shape the future we're building together.Cheers,Marco⸻ Keywords ⸻ Electric Vehicles, Technology And Society, Infrastructure, Innovation, Sustainable Transport, electric vehicles, society and technology, infrastructure development, apollo program, energy transition, government ...
    続きを読む 一部表示
    43 分
  • The Narrative Attack Paradox: When Cybersecurity Lost the Ability to Detect Its Own Deception and the Humanity We Risk When Truth Becomes Optional | Reflections from Black Hat USA 2025 on the Marketing That Chose Fiction Over Facts

    The Narrative Attack Paradox: When Cybersecurity Lost the Ability to Detect Its Own Deception and the Humanity We Risk When Truth Becomes Optional | Reflections from Black Hat USA 2025 on the Marketing That Chose Fiction Over Facts
    2025/08/19
    ⸻ Podcast: Redefining Society and Technologyhttps://redefiningsocietyandtechnologypodcast.com _____________________________This Episode’s SponsorsBlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.BlackCloak: https://itspm.ag/itspbcweb_____________________________A Musing On Society & Technology Newsletter Written By Marco Ciappelli | Read by TAPE3August 18, 2025The Narrative Attack Paradox: When Cybersecurity Lost the Ability to Detect Its Own Deception and the Humanity We Risk When Truth Becomes OptionalReflections from Black Hat USA 2025 on Deception, Disinformation, and the Marketing That Chose Fiction Over FactsBy Marco CiappelliSean Martin, CISSP just published his analysis of Black Hat USA 2025, documenting what he calls the cybersecurity vendor "echo chamber." Reviewing over 60 vendor announcements, Sean found identical phrases echoing repeatedly: "AI-powered," "integrated," "reduce analyst burden." The sameness forces buyers to sift through near-identical claims to find genuine differentiation.This reveals more than a marketing problem—it suggests that different technologies are being fed into the same promotional blender, possibly a generative AI one, producing standardized output regardless of what went in. When an entire industry converges on identical language to describe supposedly different technologies, meaningful technical discourse breaks down.But Sean's most troubling observation wasn't about marketing copy—it was about competence. When CISOs probe vendor claims about AI capabilities, they encounter vendors who cannot adequately explain their own technologies. When conversations moved beyond marketing promises to technical specifics, answers became vague, filled with buzzwords about proprietary algorithms.Reading Sean's analysis while reflecting on my own Black Hat experience, I realized we had witnessed something unprecedented: an entire industry losing the ability to distinguish between authentic capability and generated narrative—precisely as that same industry was studying external "narrative attacks" as an emerging threat vector.The irony was impossible to ignore. Black Hat 2025 sessions warned about AI-generated deepfakes targeting executives, social engineering attacks using scraped LinkedIn profiles, and synthetic audio calls designed to trick financial institutions. Security researchers documented how adversaries craft sophisticated deceptions using publicly available content. Meanwhile, our own exhibition halls featured countless unverifiable claims about AI capabilities that even the vendors themselves couldn't adequately explain.But to understand what we witnessed, we need to examine the very concept that cybersecurity professionals were discussing as an external threat: narrative attacks. These represent a fundamental shift in how adversaries target human decision-making. Unlike traditional cyberattacks that exploit technical vulnerabilities, narrative attacks exploit psychological vulnerabilities in human cognition. Think of them as social engineering and propaganda supercharged by AI—personalized deception at scale that adapts faster than human defenders can respond. They flood information environments with false content designed to manipulate perception and erode trust, rendering rational decision-making impossible.What makes these attacks particularly dangerous in the AI era is scale and personalization. AI enables automated generation of targeted content tailored to individual psychological profiles. A single adversary can launch thousands of simultaneous campaigns, each crafted to exploit specific cognitive biases of particular groups or individuals.But here's what we may have missed during Black Hat 2025: the same technological forces enabling external narrative attacks have already compromised our internal capacity for truth evaluation. When vendors use AI-optimized language to describe AI capabilities, when marketing departments deploy algorithmic content generation to sell algorithmic solutions, when companies building detection systems can't detect the artificial nature of their own communications, we've entered a recursive information crisis.From a sociological perspective, we're witnessing the breakdown of social infrastructure required for collective knowledge production. Industries like cybersecurity have historically served as early warning systems for technological threats—canaries in the coal mine with enough technical sophistication to spot emerging dangers before they affect broader society.But when the canary becomes unable to distinguish between fresh air and poison gas, the entire mine is at risk.This brings us to something the literary world understood long before we built our first algorithm. Jorge Luis Borges, the Argentine writer, anticipated this crisis in his ...
    続きを読む 一部表示
    14 分
  • The Agentic AI Myth in Cybersecurity and the Humanity We Risk When We Stop Deciding for Ourselves | Reflections from Black Hat USA 2025 on the Latest Tech Salvation Narrative | A Musing On Society & Technology Newsletter

    The Agentic AI Myth in Cybersecurity and the Humanity We Risk When We Stop Deciding for Ourselves | Reflections from Black Hat USA 2025 on the Latest Tech Salvation Narrative | A Musing On Society & Technology Newsletter
    2025/08/10
    ⸻ Podcast: Redefining Society and Technologyhttps://redefiningsocietyandtechnologypodcast.com _____________________________This Episode’s SponsorsBlackCloak provides concierge cybersecurity protection to corporate executives and high-net-worth individuals to protect against hacking, reputational loss, financial loss, and the impacts of a corporate data breach.BlackCloak: https://itspm.ag/itspbcweb_____________________________A Musing On Society & Technology Newsletter Written By Marco Ciappelli | Read by TAPE3August 9, 2025The Agentic AI Myth in Cybersecurity and the Humanity We Risk When We Stop Deciding for OurselvesReflections from Black Hat USA 2025 on the Latest Tech Salvation NarrativeWalking the floors of Black Hat USA 2025 for what must be the 10th or 11th time as accredited media—honestly, I've stopped counting—I found myself witnessing a familiar theater. The same performance we've seen play out repeatedly in cybersecurity: the emergence of a new technological messiah promising to solve all our problems. This year's savior? Agentic AI.The buzzword echoes through every booth, every presentation, every vendor pitch. Promises of automating 90% of security operations, platforms for autonomous threat detection, agents that can investigate novel alerts without human intervention. The marketing materials speak of artificial intelligence that will finally free us from the burden of thinking, deciding, and taking responsibility.It's Talos all over again.In Greek mythology, Hephaestus forged Talos, a bronze giant tasked with patrolling Crete's shores, hurling boulders at invaders without human intervention. Like contemporary AI, Talos was built to serve specific human ends—security, order, and control—and his value was determined by his ability to execute these ends flawlessly. The parallels to today's agentic AI promises are striking: autonomous patrol, threat detection, automated response. Same story, different millennium.But here's what the ancient Greeks understood that we seem to have forgotten: every artificial creation, no matter how sophisticated, carries within it the seeds of its own limitations and potential dangers.Industry observers noted over a hundred announcements promoting new agentic AI applications, platforms or services at the conference. That's more than one AI agent announcement per hour. The marketing departments have clearly been busy.But here's what baffles me: why do we need to lie to sell cybersecurity? You can give away t-shirts, dress up as comic book superheroes with your logo slapped on their chests, distribute branded board games, and pretend to be a sports team all day long—that's just trade show theater, and everyone knows it. But when marketing pushes past the limits of what's even believable, when they make claims so grandiose that their own engineers can't explain them, something deeper is broken.If marketing departments think CISOs are buying these lies, they have another thing coming. These are people who live with the consequences of failed security implementations, who get fired when breaches happen, who understand the difference between marketing magic and operational reality. They've seen enough "revolutionary" solutions fail to know that if something sounds too good to be true, it probably is.Yet the charade continues, year after year, vendor after vendor. The real question isn't whether the technology works—it's why an industry built on managing risk has become so comfortable with the risk of overselling its own capabilities. Something troubling emerges when you move beyond the glossy booth presentations and actually talk to the people implementing these systems. Engineers struggle to explain exactly how their AI makes decisions. Security leaders warn that artificial intelligence might become the next insider threat, as organizations grow comfortable trusting systems they don't fully understand, checking their output less and less over time.When the people building these systems warn us about trusting them too much, shouldn't we listen?This isn't the first time humanity has grappled with the allure and danger of artificial beings making decisions for us. Mary Shelley's Frankenstein, published in 1818, explored the hubris of creating life—and intelligence—without fully understanding the consequences. The novel raises the same question we face today: what are humans allowed to do with this forbidden power of creation? The question becomes more pressing when we consider what we're actually delegating to these artificial agents. It's no longer just pattern recognition or data processing—we're talking about autonomous decision-making in critical security scenarios. Conference presentations showcased significant improvements in proactive defense measures, but at what cost to human agency and understanding?Here's where the conversation jumps from cybersecurity to something far more fundamental: what are we here for if not to think, evaluate...
    続きを読む 一部表示
    17 分