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Real Pet Industry News

Real Pet Industry News

著者: Clayton Payne and Sam Muelas
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Real Pet Industry News brings you raw, unfiltered commentary on the latest trends, controversies, and innovations shaping the pet industry. Hosted by Clayton Payne (Pet Business Disruptors) and Sam Muelas (Dog and Cat Nutrition on YouTube), this podcast cuts through the noise to deliver real talk on everything from pet food scandals to game-changing business moves. Whether you're a pet industry pro, entrepreneur, or just a passionate pet owner, Clayton and Sam break it all down with expert insight, sharp opinions, and no-nonsense discussions.Real Pet Industry News
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  • The Premium Kibble Conundrum
    2025/09/15
    summaryIn this episode, Clayton and Sam discuss various trends in the pet food industry, focusing on the viability of vegan pet food, the challenges of direct-to-consumer (DTC) models, the expectations of premium pet food, and the often overlooked needs of cat owners. They explore the disconnect between product offerings and consumer demands, particularly in the cat food market, and highlight the importance of understanding modern pet owners' preferences.
    takeaways
    • Vegan pet food lacks a substantial market and is anti-biology.
    • DTC pet food models may not be sustainable long-term.
    • Premium pet food must justify high prices with quality ingredients.
    • Cat products are often lumped with dog products, frustrating cat owners.
    • The cat food market is growing, but quality offerings are limited.
    • Consumers are increasingly hybrid in their pet food choices.
    • Pet food marketing needs to align with modern consumer expectations.
    • The pet food industry is highly competitive, driving up prices.
    • Cat owners are becoming more discerning about their pets' diets.
    • Retailers need to adapt to the changing landscape of pet ownership.

    titles
    • The Future of Vegan Pet Food: A Dying Trend?
    • Navigating the DTC Landscape in Pet Food

    Sound Bites
    • "Vegan pet food needs to die."
    • "Premium cable not being premium."
    • "Cat consumers are grocery consumers."

    Chapters00:00The Vegan Pet Food Debate
    03:35The DTC Model in Pet Food
    06:37The Premium Kibble Conundrum
    14:10The Cat vs. Dog Product Dilemma
    16:33The Growth of Cat Products

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    23 分
  • The Downfall of Nature's Menu??????
    2025/09/11
    summaryIn this episode, Clayton and Sam discuss the challenges facing the pet food industry, focusing on Nature's Menu's decline due to private equity influence, Bella and Duke's efforts to penetrate the veterinary market, and Canigan's acquisition of McAdams. They explore the implications of these developments for the future of pet food, particularly in the premium segment.
    takeaways
    • Private equity often harms the brands it acquires.
    • Nature's Menu has strayed from its pioneering roots.
    • Bella and Duke face challenges in educating vets about raw food.
    • The veterinary market is heavily influenced by kibble companies.
    • Logistical challenges exist for raw pet food in veterinary practices.
    • Consumer trust in vets regarding nutrition is misplaced.
    • The premium pet food market is shrinking due to trading down.
    • McAdams' high prices may limit its market reach.
    • The quality of ingredients in premium pet food is crucial.
    • The future of premium kibble remains uncertain.

    titles
    • The Downfall of Nature's Menu
    • Bella and Duke's Veterinary Strategy

    Sound Bites
    • "They're just a cashback business."
    • "Are they a premium company?"
    • "It's the easy thing to do."

    Chapters00:00The Downfall of Nature's Menu
    05:34Bella and Duke's Veterinary Strategy
    10:56The Challenges of Veterinary Nutrition
    12:59Kanigan Acquires McAdams: A Strategic Move?
    18:03Market Trends in Premium Pet Food

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    18 分
  • Bella and Duke's Strategic Shift and Purina's woes
    2025/08/25
    summaryIn this episode, Clayton and Sam discuss the evolving landscape of the pet food industry, focusing on Bella and Duke's strategic shift towards veterinary practices, Untamed's supermarket debut, and the challenges faced by Purina in a changing market. They explore the implications of these developments for independent retailers and the overall pet nutrition landscape.
    takeaways
    • Bella and Duke is trying to penetrate veterinary practices more aggressively.
    • Sam expresses his discontent with Bella and Duke's past treatment of independent retailers.
    • Vets for Pets represents a significant market opportunity for Bella and Duke.
    • Untamed has successfully secured listings in major UK supermarkets.
    • The cat food market is largely underserved, with many poor-quality options available.
    • Purina is facing challenges due to soft demand for dog food and snacks.
    • The pet food industry is shifting towards fresh and cooked products.
    • Independent retailers need to focus on better quality products for cats.
    • The market is changing, and companies need to adapt quickly to survive.
    • There is a growing demand for high-quality pet nutrition among consumers.

    titles
    • Bella and Duke's Strategic Shift in Pet Food
    • Untamed's Bold Move into Supermarkets

    Sound Bites
    • "Vets for Pets is huge."
    • "Cats are underserved."
    • "It's tough out there."

    Chapters00:00Bella and Duke's Strategic Shift
    08:53Untamed's Supermarket Debut
    22:28Purina's Struggles in a Changing Market

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    28 分
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