エピソード

  • 48. SEO Consultancy | Paul Andre de Vera | Part 2
    2024/10/09

    I interview Paul Andre de Vera, also known as Dre, about his work in SEO consultancy. Dre shares insights about his solo operation, working mainly with startups and B2B clients, often former colleagues. He covers the challenges of being a consultant, his pricing strategies, and potential future steps like starting an agency.

    Connect with Dre:

    • Main Website
    • YouTube
    • Podcast
    • Instagram
    • LinkedIn


    00:00 Introduction to the Interview with Dre

    00:49 Dre's SEO Consultancy Journey

    05:07 Challenges and Benefits of Consulting

    08:54 Building a Personal Brand

    11:35 Pricing Strategies for Consultants

    15:24 Final Thoughts and Advice

    18:49 Conclusion

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    20 分
  • 47. YouTube & Personal Branding | Paul Andre de Vera | Part 1
    2024/10/02

    I interview Paul Andre de Vera, a 20+ year B2B digital marketer renowned for his innovative SEO strategies and live streaming expertise. We cover building a personal brand on YouTube, and he shares his experiences in live streaming and content creation. Additionally, we discuss practical tips for securing sponsorships and leveraging Google entities for better search ranking.

    Connect with Dre:

    • Main Website
    • YouTube
    • Podcast
    • Instagram
    • LinkedIn


    00:00 Introduction and Episode Overview

    00:55 Meet Paul Andre de Vera

    02:36 Dre's Journey into Digital Marketing

    03:10 From Corporate to Entrepreneurship

    05:05 The Birth of SEO Video Show

    08:22 Live Streaming Challenges and Toastmasters

    17:33 Monetizing the YouTube Channel

    18:47 Subscriber Milestones and Earnings

    19:40 Ad Revenue and Sponsorships

    20:24 Live Streaming and Ad Interruptions

    21:48 Sponsorship Strategies

    23:49 Event Coverage and IRL Streaming

    25:39 Monetization Tips and Media Kits

    28:28 Sponsorship Management

    33:58 Final Thoughts on YouTube and Live Streaming

    35:30 Conclusion and Upcoming Content

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    36 分
  • 46. KPIs and Dashboards | Doug Cunnington
    2024/09/25

    I explore Key Performance Indicators (KPIs) and their significance in SEO, content creation, and online business. I explain what KPIs are, discusses their benefits, and elaborate on the importance of KPI dashboards to provide clear visual data for better decision-making.


    00:00 Introduction to the Ranking Revolution Podcast

    00:13 Understanding KPIs: Key Performance Indicators

    01:34 The Importance of Dashboards in Tracking KPIs

    04:01 Leading and Lagging Indicators Explained

    04:56 SEO Examples of Leading and Lagging Indicators

    06:54 Setting Expectations with Clients

    08:20 Conclusion and Upcoming Episodes

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    9 分
  • 45. Growing an SEO Blog, Newsletter and Podcast | Olga Zarr | Part 2
    2024/09/18

    I continue my conversation with Olga Czar as she discusses her journey in the SEO industry, including the origins of her blog SEO Sly, her methodology for creating in-depth content, and the the importance of building a personal brand.

    Olga shares insights on how she leveraged social media, particularly Twitter and LinkedIn, and repurposed content to grow her brand and client base. She also touches on the use of AI to optimize and enhance her content strategy.

    • SEO Course

    📌 Course will open up in November so sign up for the waitlist!
    🎤 I'm an affiliate for the above, so if you sign up, I get a commission. Thanks!

    • Newsletter
    • SEOsly
    • SEOsly Cloud
    • Youtube


    00:00 Introduction and Recap of Part One

    01:09 Olga's Journey into SEO

    03:14 Building SEO Sly and Early Success

    05:05 Transition to Full-Time SEO Consultant

    06:07 Current Work and Future Goals

    08:08 Content Strategy and AI Utilization

    18:50 Advice for Aspiring SEO Experts

    20:53 Conclusion and Final Thoughts

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    23 分
  • 44. How to do Technical SEO Audits for $5,000| Olga Zarr | Part 1
    2024/09/11

    I interview Olga Czar, an experienced SEO consultant known for her detailed and comprehensive SEO audits. The discussion focuses on the intricacies of performing SEO audits, including techniques, tools, and pricing.

    • SEO Course

    📌 Course will open up in November so sign up for the waitlist!
    🎤 I'm an affiliate for the above, so if you sign up, I get a commission. Thanks!

    • Newsletter
    • SEOsly


    00:00 Introduction and Episode Overview

    01:17 Meet Olga Czar

    02:00 Olga's Journey in SEO Auditing

    04:28 The SEO Audit Process

    13:01 Tools and Techniques for SEO Audits

    16:11 Ideal Clients and Pricing

    24:29 Challenges and Client Management

    30:14 Final Thoughts and Course Promotion

    31:40 Conclusion and Next Steps

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    33 分
  • 43. How to Use the Keyword Golden Ratio to Help Land Clients for Your SEO Agency | Doug Cunnington
    2024/09/04

    I dive into the Keyword Golden Ratio (KGR) and its potential to attract clients to your SEO agency. I explain the fundamentals of KGR, along with the advantages and limitations.

    I also provide step-by-step guidance on integrating KGR into your sales process, addressing client pain points, showing case studies, and creating a content plan, all designed to help you land more business and upsell additional services.


    00:00 Introduction to the Ranking Revolution Podcast

    00:26 Understanding the Keyword Golden Ratio (KGR)

    02:35 Why KGR Matters for SEO Agencies

    04:39 Implementing KGR in Your Sales Process

    09:06 Pros and Cons of Using KGR

    11:36 Conclusion and Final Thoughts

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    13 分
  • 42. Keyword Golden Ratio | Kyle Roof | Part 2
    2024/08/28

    I chat with SEO expert Kyle Roof about the Keyword Golden Ratio (KGR). We explore its benefits, pitfalls, and how it can be a pivotal tool for small to large agencies to achieve client success.

    The discussion includes tips on combining KGR and avalanche theory for a highly effective SEO strategy, and they also touch upon the impact of AI in the SEO industry and the importance of foundational SEO practices.


    00:00 Introduction to the Ranking Revolution Podcast

    00:26 Meet Kyle Roof: SEO Expert and Innovator

    01:34 Deep Dive into the Keyword Golden Ratio (KGR)

    04:47 Understanding Avalanche Theory and Its Application

    07:44 Combining KGR with Avalanche Theory for SEO Success

    15:19 Practical Tips for Agencies Using KGR

    18:16 Future of KGR and SEO in the Age of AI

    21:01 Conclusion and Final Thoughts

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    23 分
  • 41. Effective SEO Testing | Kyle Roof | Part 1
    2024/08/21

    I interview Kyle Roof, an expert in SEO testing and co-founder of the SEO Estonia Conference. The discussion revolves around running effective SEO tests, common pitfalls, and best practices. Kyle provides valuable insights on how to set up and execute SEO tests, and reveals how he uses these strategies to inform his approach to on-page SEO with tools like Page Optimizer Pro (POP).

    • POP: Page Optimizer Pro
    • YouTube


    00:00 Introduction to the Ranking Revolution Podcast

    01:01 Meet Kyle Roof: SEO Expert and Innovator

    03:10 SEO Testing: Methods and Common Mistakes

    05:54 Running Effective SEO Tests: Practical Examples

    10:40 Advanced SEO Testing Techniques

    18:57 The Importance of Scientific Method in SEO

    29:48 Page Optimizer Pro: Features and Benefits

    31:08 Conclusion and What's Next

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    32 分