Today, host Greg McCollum brings his hard-earned experience to the table in this powerful episode about adapting and refining personal routines for law firm success and life balance. He exposes the myths that keep criminal defense lawyers underpaid and overworked, including the belief that “there’s no money” in criminal defense work, drawing on decades spent building a seven-figure practice.

Greg reveals how routines—often inherited or neglected—can quietly determine a lawyer’s long-term success. He offers practical strategies for reducing daily chaos, increasing profitability, and carving out genuine free time. Listeners will discover why incremental changes, not drastic overhauls, are the real key to sustainable growth.

If you're ready to rise above stress and finally break through that income ceiling, this episode is a must-listen.

Show Highlights:

• Perceived vs. actual success of high-profile criminal defense lawyers. [01:28]
• The myth of no money in criminal defense law. [03:14]
• Consider the universality of routines and a day in your life. [05:49]
• Has your routine led to improvement or decline? [8:30]
• Routines for routine’s sake and recognizing the illusion of growth. [13:35]
• Why what you do matters more than when you do it. [18:09]
• Learn about the power of the compound effect. [22:32]
• How to filter high-value, goal-moving actions vs. tasks to delegate. [23:37]
• Practice the power of no to create a winning routine. [27:22]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

Today, host Greg McCollum addresses a challenge every criminal defense lawyer faces: setting real, actionable standards for their business and life. Drawing on his early experiences of grappling with a scarcity mindset, stress, lack of time and the heavy demands of the courtroom, he shares that learning to raise his standards transformed both his law firm and life.

Greg reveals how shifting his mindset on standards was the first step toward building a seven-figure law firm. You will learn about the importance of setting your own standards, how they impact everything from client care to daily decisions, and why being intentional about expectations can directly impact your law firm’s revenues, your time and quality of life.

Tune in as this episode offers practical wisdom for attorneys ready to move beyond scarcity thinking and start commanding the business they deserve.

Show Highlights:

• The human costs to criminal defense lawyers that Prosper at Law can transform. [01:36]
• The intersecting missions of criminal defense and Prosper at Law. [05:45]
• Consider the reality of standards and how they define you. [08:19]
• Scarcity mindset and its impact on standards. [09:33]
• The importance of rethinking worth and personal standards. [16:18]
• Where personal standards come from, setting your own and owning them. [17:32]
• The power of setting standards in your law firm to create efficiency. [22:06]
• How to mindfully raise and implement standards for a life of quality. [25:56]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com

In this episode, host Greg McCollum discusses the crucial importance of personal and professional branding—how you’re seen by clients and colleagues can shape your reputation, attract your ideal clients, and impact your bottom line.

Through engaging stories and practical insights, Greg highlights the value of presenting yourself and your firm with intention, establishing a brand that communicates competence and quality, and the surprising advantages of not being “seen” until your branding is just right.

Plus, Greg shares an exclusive free offer for law firm owners seeking to boost revenue and quality of life—details you won’t want to miss. If you’re ready to discover how to stand out, build credibility, and take your law practice to the next level, this episode is for you. Tune in and learn how to truly prosper at law.

Show Highlights:

• How to join Greg for a free session to get your firm on the path to leveling up. [00:05]
• Prosper at Law’s mission to improve criminal defense lawyer well-being. [03:16]
• Why an image of abundance levels up a lawyer’s self-presentation. [05:52]
• A black SUV and Four Seasons analogy of the power of first impressions. [08:09]
• How to increase your visibility by networking with your 250 people. [15:08]
• How effective marketing put Myrtle Beach on the tourism map. [16:59]
• Discover the hidden opportunity in still being unseen as a lawyer. [21:37]
• Tips to create a personal brand around your ideal client. [23:11]
• Be wary of marketing vendors taking control of your firm’s brand. [27:23]

If you want to learn more, go to our Prosper At Law Website and click the “SCHEDULE A CALL BUTTON”

www.prosperatlaw.com

You can email us at: connect@prosperatlaw.com