What a fun conversation I had with my friend Rachel Sorbet! Rachel specializes in branding and executive portraits for businesswomen, and she shared so many gems about creating a successful photography business that feels authentic and rewarding.

I have watched her go from “imposter syndrome” to a super-successful Boss Babe (aka a very successful photographer) in just 8 years.

We chatted about the power of positive thinking and believing that if you have a dream, you really can build it. Rachel shares how she attracts clients, revealing that most of her bookings come from Google Ads, combined with consistently showing up through networking and social media.

We also dive into one of my favorite topics—building relationships. Rachel explains her strategy for creating "channel partners," businesses that actively support and refer one another. She shares how simple connections, clear expectations, and genuine relationships over coffee can grow into a steady stream of ideal clients.

In this episode, you'll hear about:

• The power of mindset and believing in your dreams.
• How Rachel gets 90% of her branding clients through Google Ads.
• The difference between referral partners and channel partners.
• How to recognize the super-networkers who can help grow your business.
• Why authentic relationships are still one of the best marketing strategies.

I hope you enjoy this conversation as much as I did. Thanks so much for listening and for sharing The Profitable Photographer with your photography friends!

Connect with Photography Business Coach Luci Dumas:

• Website
• Email: luci@lucidumas.com
• Instagram
• Facebook
• YouTube

New episodes drop every week — make sure to subscribe so you never miss an inspiring guest or a powerful solo episode designed to help you grow your photography business.

My conversation with family photographer and business coach Jill C. Smith is a deep dive into pricing, marketing, client experience, and building a photography business that fits your life.

If you know me at all, you know how I am always on my soapbox about selling printed wall art and albums. So you might be surprised by our conversation about why Jill is a huge fan of selling digital files only. She opened my eyes to the reality that this can be highly profitable when done correctly. And she helped me understand why it is perfect for some people as long as it is financially rewarding and fits their lifestyle.

About My Guest

Jill went from teaching English to refugees to creating a successful photography business in New York's Catskills 12 years ago. Her style is a blend of lifestyle and documentary - focusing on all things warm, honest, and connected. Jill is also a coach and mentor to other photographers, with her main areas of focus being on pricing, marketing, and client experience

And she hosts The Business Focused Photographer podcast. Be sure to listen for the episode where I am her guest.

In This Episode, we explore

• The difference between lifestyle and documentary photography
• Why pricing is often a mindset challenge
• Creative ways to market your photography business
• How to identify and attract your ideal clients

Free Gift

Get Jill's profitability worksheet at: TheBusinessFocusedPhotographer.com/profitable

Thanks for subscribing and sharing my podcast and YouTube channel with your photo friends!

Connect with Photography Business Coach Luci Dumas:

• Website
• Email: luci@lucidumas.com
• Instagram
• Facebook
• YouTube

New episodes drop every week — make sure to subscribe so you never miss an inspiring guest or a powerful solo episode designed to help you grow your photography business.

This episode is such an encouraging conversation about photography, money, and building a life that actually feels good. I sat down with photographer and business coach Mycah Bain to talk about financial freedom, mindset shifts, creating wealth without guilt, and why getting support in your business can completely change your life.

Mycah shares how she grew her photography business into a multi-six-figure studio with a team of 10 women, all while creating more freedom, more peace, and more opportunity for herself and others. We also dive into money blocks, gratitude, investing, retirement, generosity, and the importance of women feeling empowered to build real wealth.

This conversation felt equal parts practical, inspiring, and deeply honest.

In This Episode

• Why women deserve to build wealth and financial freedom
• The mindset shifts that helped Mycah grow her business
• How hiring help creates more peace, energy, and profit
• Money blocks photographers often struggle with
• Gratitude practices that can change your relationship with money
• Simple ways to start planning for long-term financial freedom
• Why generosity and wealth can beautifully coexist

Free Gift

Mycah created a free money mindset resource for photographers:

mycahbain.com/money

She’s also offering complimentary one-on-one chats for a limited number of listeners. Email her and mention Luci. hello@mycahbain.com



Memorable Takeaway

“One moment of gratitude can completely shift your relationship with money.”

This episode is a beautiful reminder that money doesn’t have to feel scary, selfish, or overwhelming. It can be a tool for freedom, generosity, creativity, and building the life you truly want.

Connect with Photography Business Coach Luci Dumas:

• Website
• Email: luci@lucidumas.com
• Instagram
• Facebook
• YouTube

New episodes drop every week — make sure to subscribe so you never miss an inspiring guest or a powerful solo episode designed to help you grow your photography business.