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Playing with AI (or A up!) and marketing inspiration - with Richard, CEO, The Marketing Optimist

Playing with AI (or A up!) and marketing inspiration - with Richard, CEO, The Marketing Optimist

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The Marketing Optimist is a digital marketing agency in Leeds - and Richard's team were exhibitors at marketingSHOWCASE Manchester.

Richard spoke to James about the different facets of marketing, how many are becoming bored of AI, and how users need to decide if they're using is at a toy or taking it seriously - use it as a positive tool and for inspiration!

They also spoke about authenticity, the human element and how AI is not going to sound 'Yorkshire'...

Listen to the episode to find out more.

Get the lowdown on marketingSHOWCASE and our forthcoming events at https://mktgshowcase.co.uk/

This show is produced by James Marriott from our podcast partners Sound Media https://wearesoundmedia.com/

Podcast recorded at marketingSHOWCASE Manchester, June 2025

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