Optimizing Content for AI Search and Personalization | Ecomm Insights by SusTern Ep.5
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Optimizing Content for AI Search and Personalization | Ecomm Insights by SusTern Ep.5
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このコンテンツについて
In this game-changing episode of Ecomm Insights by SusTern, we explore how the AI revolution is transforming e-commerce and not just in how customers discover your brand, but how they experience it.
We break down two major forces reshaping digital commerce:✅ AI-Powered Personalization: How platforms use data to create hyper-personal shopping experiences that boost revenue, retention, and engagement.✅ Generative Engine Optimization (GEO): A new strategy for getting discovered by AI tools like ChatGPT, Perplexity, and Google Gemini, which no longer just index but also summarize, recommend, and decide.
You’ll learn:
- Why static SEO isn’t enough in 2025
- How to future-proof your content for AI search engines
- Actionable strategies to increase visibility in AI-generated summaries
- What E-E-A-T, citations, and structured content mean in the new search landscape
- Why personalization can drive up to 2.5x faster growth and 35% more revenue
Whether you're a Shopify merchant, D2C brand, or digital marketer, this episode will help you shift from traditional SEO tactics to GEO strategies that make your content AI-recommendable and results-driven.
📊 Plus: Real case studies and stats you can’t ignore.