『Open Market』のカバーアート

Open Market

Open Market

著者： Joe Zappa & Eric Franchi
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Open Market is a podcast about building companies in the advertising industry. This is not another news podcast. Rather, hosts Eric Franchi and Joe Zappa dive into the stories of successful companies to help listeners understand how to replicate that success. Guests such as Brian O'Kelley, Jonah Goodhart, and the Vanderhooks join to share their advice.Copyright 2025 Joe Zappa マネジメント・リーダーシップ マーケティング マーケティング・セールス リーダーシップ 経済学
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  • Episode 113 Joe Zappa on What Happens When Sales Breaks Delivery

    Episode 113 Joe Zappa on What Happens When Sales Breaks Delivery
    2026/09/02
    Joe Zappa and Eric Franchi sit down for a candid founder-to-founder conversation about what happens when rapid growth exposes weaknesses in your business. After Sharp Pen Media grew quickly, Joe realized that delegating client work was not the same as building a system to manage it. He shares how client churn forced him to rethink his role as CEO, establish clearer outcomes, use AI to identify account risks and make sure marketing contributes directly to pipeline. They planned to cover four topics. Joe’s first topic took the entire episode. Some things never change.
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    24 分
  • Episode 112 How Not to Get Screwed on Your Startup Exit with Allie Colman of Aprio

    Episode 112 How Not to Get Screwed on Your Startup Exit with Allie Colman of Aprio
    2026/08/26
    This week on Open Market, Allie Colman, Tax Partner and Northeast Technology Industry Leader at Aprio, joins Joe Zappa and Eric Franchi to break down the tax and equity decisions founders should think about before they become expensive mistakes. QSBS, R&D credits, 83(b)s, exit planning, and yes, a hypothetical $1B exit. Joe does the math. Eric refuses. Allie saves the episode.
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    44 分
  • Episode 111 Rebuilding the DSP: Transparency, Control and the Future of Programmatic with Tuple Founder & CEO Doug Lauretano

    Episode 111 Rebuilding the DSP: Transparency, Control and the Future of Programmatic with Tuple Founder & CEO Doug Lauretano
    2026/08/19
    Doug Lauretano, Founder & CEO of Tuple, joins Open Market to discuss why legacy DSPs may be limiting buyer access to valuable impressions.He explains how Tuple is building a next-generation DSP focused on greater visibility, transparent fees, and buyer control.Plus, Doug, Joe, and Eric settle the important question of where to find the best pizza in New York.
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    31 分
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