エピソード

  • Eric and Joe on Hiring Failures, Q4 Prep, and Pullups
    2025/10/01
    On the Friday before Labor Day, Joe and Eric got loose (or Joe got loose and Eric tolerated his shenanigans). Joe debriefs a recent hire that went wrong, Eric discusses Q4 adtech prep, and the guys debate who can do more pull-ups.
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    39 分
  • 10 Adtech CEO Misconceptions About Marketing
    2025/09/24
    Joe goes solo to rattle off 10 common misconceptions adtech CEOs have about marketing. No way to grow a business like calling out your customer. Topics include how to find great marketers, how often to communicare, and how to measure the impact of adtech marketing.
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    27 分
  • Magnite and Streamr on the Performance TV Acquisition
    2025/09/17
    Magnite CPO Adam Soroca and Streamr CEO and co-founder Jonathan Moffie join the pod to discuss the leading SSP buying the CTV creative automation platform. Adam and Jonathan break down the thinking behind the deal, how it came together, and what other startup founders can learn from Streamr's example. Joe posits that performance TV is the big thesis in adtech and asks the guys what Magnite needs to do to deliver on its promise.
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    27 分
  • Journalist Mike Shields on PR Being Even More Dead
    2025/09/10
    Traditional PR is dead! But don't take our word for it. Ask an actual journalist, former Wall Street Journal and AdWeek reporter Mike Shields. Mike tells Joe and Eric why Joe's shtick about throwing out the 2005 marketing playbook resonates with him, how to actually succeed at traditional PR or media relations, and what adtech companies can do instead to get the word out.
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    34 分
  • Auren Hoffman on LiveRamp Lessons, Great Talent, and Contrarian Takes
    2025/09/03
    Serial entrepreneur and investor Auren Hoffman joins Eric and Joe to discuss why he shouldn’t have sold LiveRamp and how he’d push the company forward today, what he’s excited about in adtech, how to spot great talent, and things most people he respects believe that he disagrees with. Tune in to find out whether EQ is overrated and why Auren might start another adtech company.
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    44 分
  • James Borow on Universal Ads’ Approach to CTV
    2025/08/27
    Universal Ads' James Borow joins Eric and Joe to discuss the key components of the performance TV category, Universal Ads' unique approach, how big an impact performance TV will have on the open web as a whole, and what he's learned from selling multiple companies. Hijinks about corporations ensue.
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    36 分
  • tvScientific CEO Jason Fairchild on Fundraising Strategy
    2025/08/20
    tvScientific CEO and co-founder Jason Fairchild joins the pod a second time to discuss fundraising strategies. Tips for Open Marketers include taking more at-bats, choosing the right timing and making the success of the company feel inevitable, making strategics' success a part of your success, and surrounding yourself with the right people, especially for your first company. Joe also lectures Jason and Eric on proper sunscreening habits.
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    30 分
  • Building and Managing Teams with PayPal Ads' Dan Robbins
    2025/08/13
    PayPal's Dan Robbins joins Joe and the Italian Beef on the pod to discuss how management and collaboration changes as an organization grows from one person to over 100 (which Dan oversaw at Roku), heuristics and personality frameworks for understanding people's tendencies and motivations, and why marketing should be an input, not just an output. Plus, Joe tests the guys' patience with his fervor for astrology for business bros aka the enneagram.
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    37 分