In another special edition of OBHB, Justin Smith explores the idea of doing "Whatever It Takes" to create exceptional customer experiences. Inspired by the Daniele brothers' "WIT" philosophy discussed in Episode 1, Justin shares how customer-focused organizations overcome obstacles, embrace accountability, and find solutions regardless of complexity. Drawing from experiences at Brite, he discusses why great businesses focus on outcomes over excuses and how a commitment to ownership, service, and problem-solving helps build lasting customer relationships.

Catch the video here! Brought to you by Brite!

In this special OBHB Exclusive episode, Justin Smith reflects on popular themes from previous One Big Happy Business conversations while also answering questions submitted by listeners and viewers. Justin discusses why workplace culture is critical to long-term success, the importance of surrounding yourself with great people, and why leaders should never be afraid to fail and grow through challenges. Drawing from Brite’s own Cultural Companion and core values, the conversation explores how strong organizations align hiring, advancement, leadership, and accountability around clearly defined values that shape culture over time. Catch the video here! Brought to you by Brite!

In Episode 7 of One Big Happy Business, Justin Smith talks with brothers Matthew and Jonathan Sydor, Presidents of Sydor Optics, about carrying forward a family business legacy built on innovation, craftsmanship, and trust. The conversation explores the evolution of the company from its founding in 1964 by their grandfather, Stefan Sydor, to its continued growth today through strong leadership, employee investment, and a commitment to supporting the next generation of optics professionals. Catch the video here! Brought to you by Brite!