We talked to the lovely Sonia about her rise from Telegraph intern to Telegraph Beauty Director, what it’s like backstage at Fashion Week, and how beauty stories should feel like poking around in your best friend’s make-up bag.

@lessybella // @soniaharia

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In this episode, we chat with Robbie about three things a spokesperson should do in every interview, which pitches catch his eye, and how PRs can set their clients up for radio success.

@lessybella // @robbiehawkins__

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In this episode, Audrey Ward (unofficial title: Queen of Books) talks to us about the insatiable appetite for personal stories, why she loves a funny story more than anything, and how PRs can make her job a whole lot easier.

@lessybella // @audreymward

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Ever heard of ‘scrolly-telling’?

In this episode, Sam Joiner takes us behind the scenes of visual and data stories at The FT, gives advice for building relationships with writers on your beat, and describes his perfect pitch email (pro tip: keep it chatty).

@lessybella // @samjoiner

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