『On Location With Sean Martin And Marco Ciappelli』のカバーアート

On Location With Sean Martin And Marco Ciappelli

On Location With Sean Martin And Marco Ciappelli

著者： Sean Martin ITSPmagazine Marco Ciappelli
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 Whether we are there or not, ITSPmagazine still gets the best stories. Plenty of conferences and events spark our curiosity and allow us to start conversations with some of the world's brightest minds. In-person or virtually, Sean Martin and Marco Ciappelli go on-location and sit down with them at the intersection of technology, cybersecurity, and society. Together, we discover what the synergy of these three elements means for the future of humanity.© Copyright 2015-2025 ITSPmagazine, Inc. All Rights Reserved 社会科学 経済学
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  • From Broadcasting to AI Agents: Mark Smith on Technology's 100-Year Evolution at IBC 2025 Amsterdam | On Location Event Coverage Podcast With Sean Martin & Marco Ciappelli

    From Broadcasting to AI Agents: Mark Smith on Technology's 100-Year Evolution at IBC 2025 Amsterdam | On Location Event Coverage Podcast With Sean Martin & Marco Ciappelli
    2025/08/27
    I had one of those conversations that reminded me why I'm so passionate about exploring the intersection of technology and society. Speaking with Mark Smith, a board member at IBC and co-lead of their accelerator program, I found myself transported back to my roots in communication and media studies, but with eyes wide open to what's coming next.Mark has spent over 30 years in media technology, including 23 years building Mobile World Congress in Barcelona. When someone with that depth of experience gets excited about what's happening now, you pay attention. And what's happening at IBC 2025 in Amsterdam this September is nothing short of a redefinition of how we create, distribute, and authenticate content.The numbers alone are staggering: 1,350 exhibitors across 14 halls, nearly 300 speakers, 45,000 visitors. But what struck me wasn't the scale—it's the philosophical shift happening in how we think about media production. We're witnessing television's centennial year, with the first demonstrations happening in 1925, and yet we're simultaneously seeing the birth of entirely new forms of creative expression.What fascinated me most was Mark's description of their Accelerator Media Innovation Program. Since 2019, they've run over 50 projects involving 350 organizations, creating what he calls "a safe environment" for collaboration. This isn't just about showcasing new gadgets—it's about solving real challenges that keep media professionals awake at night. In our Hybrid Analog Digital Society, the traditional boundaries between broadcaster and audience, between creator and consumer, are dissolving faster than ever.The AI revolution in media production particularly caught my attention. Mark spoke about "AI assistant agents" and "agentic AI" with the enthusiasm of someone who sees liberation rather than replacement. As he put it, "It's an opportunity to take out a lot of laborious processes." But more importantly, he emphasized that it's creating new jobs—who would have thought "AI prompter" would become a legitimate profession?This perspective challenges the dystopian narrative often surrounding AI adoption. Instead of fearing the technology, the media industry seems to be embracing it as a tool for enhanced creativity. Mark's excitement was infectious when describing how AI can remove the "boring" aspects of production, allowing creative minds to focus on what they do best—tell stories that matter.But here's where it gets really interesting from a sociological perspective: the other side of the screen. We talked about how streaming revolutionized content consumption, giving viewers unprecedented control over their experience. Yet Mark observed something I've noticed too—while the technology exists for viewers to be their own directors (choosing camera angles in sports, for instance), many prefer to trust the professional's vision. We're not necessarily seeking more control; we're seeking more relevance and authenticity.This brings us to one of the most critical challenges of our time: content provenance. In a world where anyone can create content that looks professional, how do we distinguish between authentic journalism and manufactured narratives? Mark highlighted their work on C2PA (content provenance initiative), developing tools that can sign and verify media sources, tracking where content has been manipulated.This isn't just a technical challenge—it's a societal imperative. As Mark noted, YouTube is now the second most viewed platform in the UK. When user-generated content competes directly with traditional media, we need new frameworks for understanding truth and authenticity. The old editorial gatekeepers are gone; we need technological solutions that preserve trust while enabling creativity.What gives me hope is the approach I heard from Mark and his colleagues. They're not trying to control technology's impact on society—they're trying to shape it consciously. The IBC Accelerator Program represents something profound: an industry taking responsibility for its own transformation, creating spaces for collaboration rather than competition, focusing on solving real problems rather than just building cool technology.The Google Hackfest they're launching this year perfectly embodies this philosophy. Young broadcast engineers and software developers working together on real challenges, supported by established companies like Formula E. It's not about replacing human creativity with artificial intelligence—it's about augmenting human potential with technological tools.As I wrapped up our conversation, I found myself thinking about my own journey from studying sociology of communication in a pre-internet world to hosting podcasts about our digital transformation. Technology doesn't just change how we communicate—it changes who we are as communicators, as creators, as human beings sharing stories.IBC 2025 isn't just a trade show; it's a glimpse into how we're choosing to redefine our ...
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    24 分
  • AI Confusion, Privacy Pressures, and the Search for Real Value in Cybersecurity | A Black Hat USA 2025 Conversation with Evgeniy Kharam | On Location Coverage with Sean Martin and Marco Ciappelli

    AI Confusion, Privacy Pressures, and the Search for Real Value in Cybersecurity | A Black Hat USA 2025 Conversation with Evgeniy Kharam | On Location Coverage with Sean Martin and Marco Ciappelli
    2025/08/24
    This year at Black Hat USA 2025, the conversation is impossible to escape: artificial intelligence. But while every vendor claims an AI-powered edge, the real question is how organizations can separate meaningful innovation from noise.In our discussion with Evgeniy Kharam, Vice President of Cybersecurity Architecture at Herjavec Group (formerly), Chief Strategy Officer (CSO) at Discern Security, and long-time security leader and author, the theme of AI confusion takes center stage. Evgeniy notes that CISOs and security architects don’t have the time or resources to analyze what “AI” means in every product pitch. With over 4,000 vendors in the ecosystem, each layering its own flavor of AI, the burden falls on security leaders to distinguish hype from usable automation.From Gondola Pitches to AI OverloadEvgeniy shares how his creative networking events—skiing, biking, and beyond—mirror the industry’s need for genuine connection and trust. Just as his “gondola pitch” builds authentic engagement, buyers want clarity and honesty from technology providers. The proliferation of AI labels, however, makes that trust harder to establish.Where AI Can HelpEvgeniy highlights areas where AI can reduce friction, from vulnerability management and detection to policy writing and compliance. Yet, even here, issues such as hallucinations, privacy tradeoffs, and ethics cannot be ignored. When AI begins influencing employee monitoring or analyzing sensitive data, organizations face difficult questions about fairness, transparency, and control.The Unspoken Challenge: Surveillance and TrustAs we discuss the balance between employee privacy and corporate protection, it becomes clear that AI introduces new layers of surveillance. In Europe, cultural and legal boundaries create clear separation between personal and professional lives. In North America, the lines blur, raising ethical debates that may ultimately be tested in courts.The takeaway? AI has the potential to unlock workflows that were previously too costly or complex. But without transparency, governance, and a commitment to responsible use, the “AI in everything” trend risks overwhelming the very leaders it is meant to help.___________Guest:Evgeniy Kharam, Chief Strategy Officer (CSO), Discern Security | On LinkedIn: https://www.linkedin.com/in/ekharam/Hosts:Sean Martin, Co-Founder at ITSPmagazine | Website: https://www.seanmartin.comMarco Ciappelli, Co-Founder at ITSPmagazine | Website: https://www.marcociappelli.com___________Episode SponsorsThreatLocker: https://itspm.ag/threatlocker-r974BlackCloak: https://itspm.ag/itspbcwebAkamai: https://itspm.ag/akamailbwcDropzoneAI: https://itspm.ag/dropzoneai-641Stellar Cyber: https://itspm.ag/stellar-9dj3___________ResourcesLearn more and catch more stories from our Black Hat USA 2025 coverage: https://www.itspmagazine.com/bhusa25ITSPmagazine Webinar: What’s Heating Up Before Black Hat 2025: Place Your Bet on the Top Trends Set to Shake Up this Year’s Hacker Conference — An ITSPmagazine Thought Leadership Webinar | https://www.crowdcast.io/c/whats-heating-up-before-black-hat-2025-place-your-bet-on-the-top-trends-set-to-shake-up-this-years-hacker-conferenceCatch all of our event coverage: https://www.itspmagazine.com/technology-and-cybersecurity-conference-coverageWant to tell your Brand Story Briefing as part of our event coverage? Learn More 👉 https://itspm.ag/evtcovbrfWant Sean and Marco to be part of your event or conference? Let Us Know 👉 https://www.itspmagazine.com/contact-us___________KEYWORDSsean martin, marco ciappelli, evgeniy kharam, black hat usa 2025, ai, privacy, surveillance, cybersecurity, automation, governance, event coverage, on location, conference
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    16 分
  • We're Becoming Dumb and Numb": Why Black Hat 2025's AI Hype Is Killing Cybersecurity -- And Our Ability to Think | Random and Unscripted Weekly Update with Sean Martin and Marco Ciappelli

    We're Becoming Dumb and Numb": Why Black Hat 2025's AI Hype Is Killing Cybersecurity -- And Our Ability to Think | Random and Unscripted Weekly Update with Sean Martin and Marco Ciappelli
    2025/08/20
    We're Becoming Dumb and Numb": Why Black Hat 2025's AI Hype Is Killing Cybersecurity -- And Our Ability to Think Random and Unscripted Weekly Update Podcast with Sean Martin and Marco Ciappelli__________________SummarySean and Marco dissect Black Hat USA 2025, where every vendor claimed to have "agentic AI" solutions. They expose how marketing buzzwords create noise that frustrates CISOs seeking real value. Marco references the Greek myth of Talos - an ancient AI robot that seemed invincible until one fatal flaw destroyed it - as a metaphor for today's overinflated AI promises. The discussion spirals into deeper concerns: are we becoming too dependent on AI decision-making? They warn about echo chambers, lowest common denominators, and losing our ability to think critically. The solution? Stop selling perfection, embrace product limitations, and keep humans in control. __________________10 Notable QuotesSean:"It's hard for them to siphon the noise. Sift through the noise, I should say, and figure out what the heck is really going on.""If we completely just use it for the easy button, we'll stop thinking and we won't use it as a tool to make things better.""We'll stop thinking and we won't use it as a tool to make our minds better, to make our decisions better.""We are told then that this is the reality. This is what good looks like.""Maybe there's a different way to even look at things. So it's kind of become uniform... a very low common denominator that is just good enough for everybody."Marco:"Do you really wanna trust the weapon to just go and shoot everybody? At least you can tell it's a human factor and that's the people that ultimately decide.""If we don't make decision anymore, we're gonna turn out in a lot of those sci-fi stories, like the time machine where we become dumb.""We all perceive reality to be different from what it is, and then it creates a circular knowledge learning where we use AI to create the knowledge, then to ask the question, then to give the answers.""We're just becoming dumb and numb. More than dumb, but we become numb to everything else because we're just not thinking with our own head.""You're selling the illusion of security and that could be something that then you replicate in other industries." Picture this: You walk into the world's largest cybersecurity conference, and every single vendor booth is screaming the same thing – "agentic AI." Different companies, different products, but somehow they all taste like the same marketing milkshake.That's exactly what Sean Martin and Marco Ciappelli witnessed at Black Hat USA 2025, and their latest Random and Unscripted with Sean and Marco episode pulls no punches in exposing what's really happening behind the buzzwords."Marketing just took all the cool technology that each vendor had, put it in a blender and made a shake that just tastes the same," Marco reveals on Random and Unscripted with Sean and Marco, describing how the conference floor felt like one giant echo chamber where innovation got lost in translation.But this isn't just another rant about marketing speak. The Random and Unscripted with Sean and Marco conversation takes a darker turn when Marco introduces the ancient Greek myth of Talos – a bronze giant powered by divine ichor who was tasked with autonomously defending Crete. Powerful, seemingly invincible, until one small vulnerability brought the entire system crashing down.Sound familiar?"Do you really wanna trust the weapon to just go and shoot everybody?" Marco asks, drawing parallels between ancient mythology and today's rush to hand over decision-making to AI systems we don't fully understand.Sean, meanwhile, talked to frustrated CISOs throughout the event who shared a common complaint: "It's hard for them to sift through the noise and figure out what the heck is really going on." When every vendor claims their AI is autonomous and perfect, how do you choose? How do you even know what you're buying?The real danger, they argue on Random and Unscripted with Sean and Marco, isn't just bad purchasing decisions. It's what happens when we stop thinking altogether."If we completely just use it for the easy button, we'll stop thinking and we won't use it as a tool to make our minds better," Sean warns. We risk settling for what he calls the "lowest common denominator" – a world where AI tells us what success looks like, and we never question whether we could do better.Marco goes even further, describing a "circular knowledge learning" trap where "we use AI to create the knowledge, then to ask the question, then to give the answers." The result? "We're just becoming dumb and numb. More than dumb, but we become numb to everything else because we're just not thinking with our own head."Their solution isn't to abandon AI – it's to get honest about what it can and can't do. "Stop looking for the easy button and stop selling the easy button," Marco urges vendors on Random and Unscripted with Sean and Marco....
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    28 分
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