Are you leaving money on the table every time you share a link to your book?

In this week’s episode, we talk with Jesse Lakes, co-founder of Geniuslink, to explore how universal book links and affiliate marketing can help you reach more readers and earn extra income.

You’ll learn:

• Why Amazon.com links could be costing you sales
• The tools that make it easy to start earning today (and keep you compliant!)
• How to future-proof your book links

You’ve already done the work to write the book and make it available online. Now, make your book links work harder for you.

Listen in or check out the blog version (with all the links) to find your roadmap to universal book links.

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Without advertising, most books only sell to the author’s friends, family, and neighbors. People across the country or across town may never hear about your book. Amazon ads can help you reach beyond your social bubble.

Many authors think they need a series to make ads work, but that’s not true. You can run profitable ads even if you only have one book published.

In the latest episode of Novel Marketing, you’ll hear from author and Amazon advertiser Scott LaPierre. We discuss proven strategies to reach readers beyond your network and turn clicks into sales.

You’ll learn

• Which type of ads are most efficient for a stand-alone book
• How you can work smarter, not harder when setting up your ads
• How much you should spend on ads to get good data about whether they’re working for you

Listen in or read the blog version to get actionable tips and start advertising to unlock the power of Amazon’s search engine to boost your book’s visibility and sales.

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Publishing is changing faster than ever before. New AI tools are dropping every time you turn around, and the way authors write, publish, and sell books is being rewritten in real-time.

On Novel Marketing has been committed to sharing evergreen marketing principles that do not change, which is why it's become such a trusted resource for authors.

However, this strategy has left many authors on their own to sort out weekly publishing news. The result is that they find a lot of sensationalistic hearsay that spreads on author Facebook groups.

So, I asked myself, "How do I connect my audience with reliable publishing news while maintaining the evergreen nature of the podcast?"

With a brand-new show called Author Update!

Author Update is where we break down the latest news in publishing, from Amazon feature rollouts to global events that could affect book printing. We go beyond the headlines to talk about what it means for you as an author.

This week on Novel Marketing, we're sharing ​an episode of Author Update​ so you can get a taste of what the new show is like.

We'll cover

• Amazon AI-Powered Search
• Tariffs on Books
• The New "Read Sample" Option on Amazon
• The Economy
• China's American Book Ban
• How to Sound Smart
• And much more!

Blog & Audio Version

​Listen in​ or read the blog ​version of this episode​ to go beyond the headlines and find out what these changes mean for you as an author.

P.S. Author Update now airs live on YouTube Fridays at 4 PM Central and is available on all major podcast apps.

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