William Doornekamp started on the shop floor of a snowboard shop at 18 because his mom pushed him to get a job. Today he leads the marketing and design studio team at REV'IT Sport, one of the reference brands in motorcycle gear. In this episode, he shares why he believes marketers should grow horizontally before vertically, how transparency shapes communication when your product is also safety, and why he put an AI goal in every job description on his team, himself included.

NO TIME OFF, the podcast where we explore the careers powering the sport industry.

⏱️ Chapters

[02:10] — From the shop floor to sports marketing

[09:45] — Growing horizontally as a marketer

[12.30] — Motorcycle clothing and the weight of safety

[16:45] — Breaking the male-dominated stereotype

[18:00] — Passion, initiative, taking charge

[21:20] — Channel segmentation and content that works

[25:00] — Why AI sits in every team's goals

[28:15] — GEO: the evolution of SEO

[32:20] — The anti-social movement and real-life events

[36:30] — Three AI tools for the sport industry

🤝🏻 Follow William @williamdoornekamp

📲 Follow us on Instagram and TikTok @notimeoff.podcast

☕️ If you want to support the show, you can buymeacoffee.com/notimeoff

🎶 Sound bites:

Music from #InAudio: https://inaudio.org/

Sport Power (Indie Rock) and Higher (Electronic Vlog) by Infraction.

💪🏻 The podcast “No Time Off” is an independent production.

Content writing, editing and production by Veronica Zanchi 🔗 bit.ly/veronicazanchi

💌 Do you have a question for the show? notimeoff.podcast@gmail.com

Dan Gladman produced nearly 1000 NBA games and was in the truck the night the Toronto Raptors won their first championship, watched by 16 million Canadians. In this episode, he walks us through what a game night looks like from the producer's chair, why staying calm is the whole job when a live broadcast starts to fall apart, and what's like freelancing as a producer. Along the way, he makes his case for keeping AI away from the decisions that make sport worth watching.

NO TIME OFF, the podcast where we explore the careers powering the sport industry.

⏱️ Chapters

[01:30] — Who is Dan Gladman?

[06:25] — Inside a game night, from the seat you never see

[12:46] — "Even when you're watching sports, you're working"

[16:05] — Staying calm when the broadcast falls apart

[20:27] — From Vince Carter to "We the North"

[23:25] — The night the Raptors made history

[25:06] — "I want AI to do my laundry, not tell me stories"

[32:55] — Visibility is everything when you are a freelancer

[37:58] — The on-camera dream and the jobs nobody talks about

[42:15] — Soccer's moment in North America

[46:45] — The broadcast he's still manifesting: an NFL game

🤝🏻 Follow Dan @dgontheroad

📲 Follow us on Instagram and TikTok @notimeoff.podcast

☕️ If you want to support the show, you can buymeacoffee.com/notimeoff

🎶 Sound bites:

Music from #InAudio: https://inaudio.org/

Sport Power (Indie Rock) and Higher (Electronic Vlog) by Infraction.

💪🏻 The podcast “No Time Off” is an independent production.

Content writing, editing and production by Veronica Zanchi 🔗 bit.ly/veronicazanchi

💌 Do you have a question for the show? notimeoff.podcast@gmail.com

Matt C. Smith picked up cross-country skiing at 32 and three years later carried the South African flag at the Milano Cortina 2026 Winter Olympics, and none of it followed a grand plan. In this episode, he shares why he doesn't believe in balance, how public speaking funded his Olympic dream, and what he's building next with Athlete Money to help athletes live from what they love.

NO TIME OFF, the podcast where we explore the careers powering the sport industry.

⏱️ Chapters

[01:00] — Who is Matt C. Smith?

[02:46] — The Mexican ski coach who changed everything

[04:08] — Dreams evolve: from Springbok to Snowbok

[05:55] — Athlete finances & why he founded Athlete Money

[06:29] — Athletes as media: the shift to personal branding

[09:49] — "I don't believe in balance"

[13:14] — How an accidental joke launched a speaking career

[17:48] — "Every single day is a starting line"

[23:50] — Getting comfortable with uncertainty

[31:10] — Content creation hacks

[40:10] — What the opening ceremony is really like

🤝🏻 Follow Matt @mattcsmith_ & check out https://athletemoney.co/

📲 Follow us on Instagram and TikTok @notimeoff.podcast

☕️ If you want to support the show, you can buymeacoffee.com/notimeoff

🎶 Sound bites:

Music from #InAudio: https://inaudio.org/

Sport Power (Indie Rock) and Higher (Electronic Vlog) by Infraction.

💪🏻 The podcast “No Time Off” is an independent production.

Content writing, editing and production by Veronica Zanchi 🔗 bit.ly/veronicazanchi

💌 Do you have a question for the show? notimeoff.podcast@gmail.com