『My Best Campaign』のカバーアート

My Best Campaign

My Best Campaign

著者： Monday Creative Inc
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We sit down with Senior Marketing Leaders (CEOs, CMOs and Marketing Directors) to learn about their journey to their current role and hear about one career-defining campaign—maybe it was their first global spot, or a major rebrand, or a video that went viral, or maybe something that just changed the way people perceived the brand. What was so special about it? How did it change the trajectory of the business or their career? What went wrong? What were the magic ingredients that made it work?Monday Creative Inc マーケティング マーケティング・セールス 経済学
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  • The Secret to a Perfect Product Launch | Alicia Moore, Ex Halfdays, La Colombe,

    The Secret to a Perfect Product Launch | Alicia Moore, Ex Halfdays, La Colombe,
    2026/06/19

    What makes for a successful product launch? The kind that generates a lineup through New York City and sells out within 48 hours? Alicia Moore, ex-VP of Marketing at Halfdays, has answers. In this episode, the full-spectrum marketer shares lessons from her 360 experience—from tiny brands that became behemoths to the agency world. Alicia breaks down the secrets to solid activations and great partnerships, and *spoiler alert* it all comes back to the heartbeat of your brand.LINKS:McWrap Event La Colombe La Colombe x National Park Foundation

    Todd Carmichael Halfdays Million Dollar Cowboy Bar Halfdays x Million Dollar Cowboy Bar Brandi Cyrus Halfdays x Hoka Tecovas Still Here New York Still Here Sport Jean Bode x Levis Airbnb Bedtime Ad Airbnb Girls Trip Ad Unreasonable Hospitality

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    52 分
  • How to Run a Global Influencer Marketing Program | Allegra Contatore, Sunday Riley

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    LINKS

    Allegra Contatore on Linkedin

    Allegra on IG

    Sunday Riley

    Good Genes by Sunday Riley

    Bach Buquen x Sunday Riley Campaign
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    43 分
  • The Best Marathon Marketing of 2026 | Lee Glandorf, The Sweat Lookbook

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    2026/05/22
    Running and experiential marketing both exploded after 2020. So what does it look like when those two things come together at the world's most important marathons—London and Boston? Lee Glandorf, marketer and author of The Sweat Lookbook on Substack took us through the best marathon pop-ups of the season and helps us understand how brands can avoid fading into the hundred other activations competing for a premium customer. BONUS: She identifies what might be the biggest missed opportunity for brands in the athletic space right now.LINKSThe Sweat Lookbook on SubstackLee Glandorf on LinkedinThe Rec Room on the Sweat LookbookThe Rec Room on Running SupplyThe Rec Room on Running WylderPruzan RunningR.A.D. UFO trainerRaideBonzer SunglassesFazitForta Cosmetics Buckle ScrunchiesBrooks Hyperion HouseCynthia Erivo x BrooksSebastian SaweErica KempDesiree Linden + Kara GoucherNobody Asked Us with Des and Kara podcastPuma Project 3 Race Day KitNew Balance Run HouseRabbit Boston Pop-upZach LitoffBandit Marathon KitMile Off Running Pop-upSalomon x L'art de L'automobile collabPYNRS Interlude eventPao LabsBobbie - baby foodSpence tennisHalfdaysSeniqHikerkindChrista Hull / Community Academy
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    1 時間 3 分
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