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Melissa Seiderman: The Power of Personalized Email Marketing

Melissa Seiderman: The Power of Personalized Email Marketing

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 Ready to transform your email list into a revenue-driving machine? 📩 In this episode of Your Life. Your Legacy., Stan Miller and Katie Beth Hand sit down with Melissa Seideman, CEO of Not Another Virtual Assistant and a former educator turned email marketing strategist. Together, they explore how thoughtful, consistent email marketing can drive real business results—no matter your industry. Melissa shares insider strategies for building powerful email lists, crafting high-converting campaigns, and avoiding costly mistakes. Whether you're new to email marketing or looking to level up, this episode delivers actionable insights you can apply right away.Key Takeaways:● 💼 From Teaching to CEO: How Melissa built a thriving email marketing agency after leaving the classroom.● 📈 Return on Investment: Why email marketing offers a 37:1 return—and how to harness it.● 📬 Building the Right List: The importance of opt-ins, welcome sequences, and sender reputation.● ✨ Brand Consistency: Why cohesive branding across emails builds trust and boosts engagement.● 🧠 AI with a Human Touch: How Melissa’s team uses AI for efficiency—but never replaces the human voice.Quotes from Melissa Seideman:● "Just start sending emails and pretend you're talking to your best friend next door."● "If it's done right, you will make money—one of my clients made $25,000 this month just from emails."● "People consider email sacred. Give them a reason to join your list by offering value up front."🔗 Conclusion: Email marketing is not just a trend—it's a strategic tool that, when done right, can build trust, generate revenue, and grow your business organically.🔗Connect with Melissa:Website: www.notanotherva.com Get 4 free email templates now: https://notanothervirtualassistant.com/op/trynowemailclub/ Instagram: https://www.instagram.com/notanotherva/ New boost Learn more about your ad choices. Visit megaphone.fm/adchoices

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