In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest challenges for business owners: feeling constantly 'under the pump'. If your to-do list is never-ending and you're wearing 'busy' as a badge of honour, this one's for you.
Ben and David argue that the solution isn’t another productivity hack or time management tool. It’s a fundamental mindset shift. They unpack the psychological reasons we feel guilty for not 'working' and how to break free from the ingrained habits that keep us trapped in the 'mud pit' of day-to-day tasks.
Learn how to work on your business, not just in it, so you can finally build the business you imagined, one with more freedom and more profit.
Episode Highlights:
00:00 – Welcome to the Max Your Business Podcast
02:57– The psychology of 'being busy' and why we’re hardwired to work
04:20 – Why being busy feels like a badge of honour (and why it’s not)
07:44 – The mindset shift: the number one thing stopping you from changing
12:07 – Why you have to get comfortable with being uncomfortable (hiring, delegating, and letting go)
15:38 – Valuing your time over your money to unlock true growth
19:16 – Eisenhower's Theory: Are you working in Demand, Distraction, Delusion, or where you should be?
25:35 – 10 quick-fire tips you can implement today to start freeing up your time
34:08 – Your next steps and the Time Management Workbook

Key Takeaways:
Your Mindset is the Real Bottleneck: Before you can change your schedule, you have to change the way you think about work, value, and productivity.
‘Hustle Culture’ is a Trap: Working 18-hour days isn't sustainable or smart. The goal is to create impact and leverage, not just fill hours.
Shift from Working In to Working On Your Business: True progress happens when you step out of the daily grind to think strategically, systemise, and plan for the future.
Delegation is a Skill You Must Learn: To grow, you must learn to hire, delegate, and trust your team, even if you make mistakes along the way.
Systems Create Freedom: Creating repeatable processes is the key to ensuring your business can run effectively, even when you’re not there.
Invest Your Time (or Money) to Create Leverage: If you have time but no money, invest your time. If you have money, invest it in hiring people to buy back your time.
🚀 Ready to stop being a slave to your business and start taking control of your time? Get your free Time Management Workbook at maxmyprofit.com.au/time.
Tune in to learn how to master your mindset and reclaim your week. Don’t miss this episode, and don’t forget to subscribe for more practical insights!

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin tackle one of the biggest challenges for business owners: finding and hiring great people. They explain why recruitment should be treated as a marketing function and walk you through a step-by-step process designed to save you time and improve the quality of your candidates.
Learn how to save time and make better hiring decisions with a proven, practical system. Ben and David will walk you through a process that shifts the workload to the applicant, ensuring the most committed and suitable candidates naturally rise to the top. It's the key to building the high-performing team your business deserves.
Episode Highlights:
0:00 - Welcome to the Max Your Business Podcast
5:35 - Why traditional recruiting methods are failing in the modern market.
11:41 - A mindset shift: Asking "What makes me a bad employer?"
13:00 - The core principle of the process: Letting candidates deselect themselves.
16:43 - Using initial filters like video submissions to gauge commitment.
19:15 - How to run a time-saving group interview to assess candidates collectively.
28:32- The final stage: A multi-step one-on-one interview process for top candidates.
33:41 - Resources to help: The free workbook and alternative recruitment services.
40:20 - Why you must treat recruitment as a marketing function.

Key Takeaways:
Recruiting is Marketing: Your approach to finding new team members should be as strategic as finding new customers. To attract great people, your business must be an attractive place to work.
Let Them Deselect: Build a process with multiple steps and hoops to jump through. The best candidates will rise to the challenge, while the rest will filter themselves out, saving you time.
Hire for Attitude: Focus on a person's attributes, values, and cultural fit first. Skills can often be taught, but a bad attitude is much harder to fix.
Group Interviews Save Time: Replace dozens of individual first-round interviews with a single, two-hour group session. It’s efficient and reveals how candidates perform under pressure and with others.
Involve Your Team: Get your existing team members involved in the scoring and selection process. It creates buy-in and helps ensure the new hire will be a great fit for the team.
Don't Look at Resumes First: Hold off on reviewing resumes until the final stage. By then, you’ll only be looking at the resumes of a few top-tier candidates who have proven they genuinely want the job.
🚀 Get your free Recruitment Workbook at maxmyprofit.com.au/recruit and start building a hiring process that attracts the best.
Tune in to learn how to stop hiring and start attracting the talent that will help your business thrive. Don’t miss this episode, and remember to subscribe for more practical insights every week.

In this episode of the Max Your Business Podcast, hosts Ben Fewtrell and David Carlin are here to help you get sorted for the final quarter of the year. With Christmas just around the corner, this isn't just another 90-day period—it's your last chance to hit this year's goals and set the tone for a cracking start to next year.
Ben and David dive into why this quarter is one of the most important for planning, especially with the typical Aussie summer shutdown period. They discuss how to use the data you've gathered all year to fine-tune your strategy, what to do whether you're ahead of or behind your targets, and why now is the perfect time to get your business ready for the new year.
If you want to hit the ground running in January instead of slowly warming up, this episode is packed with practical advice to help you finish the year with momentum.
Episode Highlights:
0:00 - Welcome to the Max Your Business Podcast
3:33 - The importance of having a written plan, not just an idea.
6:05 - How finishing the year strong sets the tone for a successful new year.
8:16 - Using data from the past nine months to fine-tune your strategy.
9:40 - The crucial difference between working ON your business vs. IN it.
12:40 - Thinking ahead: planning team changes and recruitment for January.
14:17 - A client story on why your business focus might need to shift.
17:10 - How to approach Q4 planning if you've had a good year vs. a tough one.
21:25 - A checklist of key areas to focus on, from cash flow to marketing.
24:18 - The final, crucial step: the business owner's personal reset.
26:20 - Get your free workbook to get started on your Q4 plan.

Key Takeaways:
Plan Your Sprint: Quarter Four is often shorter than you think due to the holiday period. A clear, focused plan is essential to make the most of it.
Write It Down: An idea isn't a plan. The most successful business owners have a written plan they constantly review.
Momentum is Everything: The way you finish this year directly impacts how you start the next. End on a high to hit the ground running in January.
Work ON, Not Just IN: Use this time to step back, look at your business strategically, and decide where you want it to go.
Focus is Key: You can't do everything. Pick one main focus for the next 90 days and commit to it.
Learn from the Year: Use the last nine months of data to identify what's working and what's not, then fine-tune your approach for the final push.
🚀 Get your free Simple Planning Workbook at maxmyprofit.com/simple and start mapping out your strongest finish to the year yet.
Tune in to get the guidance you need to make this final quarter your best one. Don’t miss this episode, and don’t forget to subscribe for more practical insights every week.