Matthew Leopold: Leadership, Brand Strategy, and AI in Legal Tech
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Matthew Leopold: Leadership, Brand Strategy, and AI in Legal Tech
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If your sales and marketing teams can often feel more like rivals than allies, this episode is for you.
Ed sits down with Matthew Leopold, Head of Brand, PR & Content at LexisNexis, to break down what it really takes to align these two powerhouses. They get into why so many sponsorships fall flat, how to build a brand with real impact, and the leadership skills that separate the best from the rest.
Matthew also shares his perspective on the future of marketing in legal tech, where AI is reshaping everything from brand positioning to customer trust. With years of experience navigating the intersection of marketing, law, and technology, he reveals the risks and opportunities leaders need to know about now.
Packed with practical insights, hard truths, and a few laughs along the way, this is one conversation marketing leaders won’t want to miss. Tune in now!