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Match B2B Insights

Match B2B Insights

著者: Benny Fluman
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Welcome to Match B2B Insights-your go-to podcast for the latest in B2B marketing and sales. We deliver expert insights, industry trends, and practical strategies for marketing managers, sales pros, and CEOs looking to gain an edge. Each episode unpacks the complexities of B2B, exploring case studies and expert perspectives to help you elevate your business. From lead generation to closing deals, we provide the tools you need to succeed. Stay ahead in the fast-paced world of B2B-tune in to Match B2B Insights, where leaders come to excel. #MatchB2BInsights #B2BMarketing #SalesStrategies #LeadGeneration #B2BSales #MarketingTrends #BusinessGrowth #ExpertInsights #MarketingManagers #SalesPros #CEOStrategies #CaseStudies #ClosingDeals #B2BLeadership #MarketingSuccessCopyright 2025 All rights reserved. マーケティング マーケティング・セールス 経済学
エピソード
  • Strategic Resilience for Israeli Companies During Crisis
    2025/06/23
    In this episode of Match B2B Insights, Brenda and Benny Fluman discuss strategic resilience for Israeli companies amid the Iran-Israel conflict. They highlight the need for proactive adaptation beyond traditional business continuity, emphasizing location independence, cross-training, and geopolitical resilience. Emotional intelligence, collaboration, and leveraging government aid are crucial for navigating crises. Companies should map vulnerabilities, build redundancies, and use crises as opportunities to transform and strengthen their core operations. Resilience is an intentional choice, vital for leading industries through future challenges. #strategicresilience, #israelicompanies, #crisismanagement, #geopoliticalresilience, #businesscontinuity, #emotionalintelligence, #transformativeopportunities
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    16 分
  • Global CSR Leaders in International Business
    2025/06/09
    Corporate Social Responsibility (CSR) has transformed from a peripheral activity to a core business strategy, crucial for multinational companies. Effective CSR aligns universal ethical standards with local values, enhancing brand loyalty, innovation, and bottom-line performance. Companies like Starbucks and Patagonia exemplify CSR integration, addressing stakeholder needs via transparency and strategic focus. As CSR evolves, it becomes essential, with trends emphasizing sustainability, transparency, and diversity. Successful companies treat CSR as strategic rather than an add-on, ensuring it complements business operations while building trust and goodwill globally. #CSR, #CorporateSocialResponsibility, #Sustainability, #BusinessStrategy, #EthicalBusiness, #Transparency, #Diversity
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    17 分
  • Positioning Israel Globally
    2025/06/05
    Israeli companies face unique challenges and opportunities in global branding, often driven by necessity due to a small domestic market. Successful strategies include adopting neutral brand identities, strategically framing their Israeli origins, and emphasizing universal values. Effective storytelling, digital marketing, and adaptability are crucial for overcoming perception hurdles and building lasting global brands. #Israel, #branding, #globalbusiness, #marketingstrategy, #storytelling, #digitalmarketing, #adaptability
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    14 分

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