In this episode of The Roofing Millionaires Podcast, I’m joined by Kaleb Lyles, founder of @coppermastersroofing in Mississippi, for a deep and insightful conversation on copper roofing, business philosophy, and staying true to your craft.

Kaleb shares how copper has been in his blood since childhood, with his father passing down the knowledge and precision needed for this premium roofing material. We discuss what makes copper roofing so different—from the required expertise and licensing to the misconceptions many homeowners (and even roofers) have about it.

We also cover:

- The benefits of copper roofing for homeowners

- How insurance companies often try to lowball copper claims

- Why the scaling at all costs mindset can ruin customer experience

- Kaleb’s belief that “having less” sometimes brings more peace

- How he learned copper work—and what others need to know to master it

- The role of social media in building trust through real customer service

Whether you're a roofer wanting to explore premium craftsmanship, or a homeowner curious about copper—this episode pulls back the curtain on one of roofing’s most misunderstood materials.

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