If you’re still selling like it’s 2015, you’re already behind. Sales is evolving faster than ever, and if you don’t adapt, you’re going to get left in the dust. Jake Dunlap, CEO of Skaled Consulting, joins David Sliman to talk about what actually works in sales today, why automation alone is killing sales teams, and how to leverage AI without losing the human edge.

Jake doesn’t just consult, he’s built and scaled sales teams from zero to millions in revenue at companies like Glassdoor. He’s here to cut through the fluff and tell you exactly how to optimize your sales process, align your team, and turn data into deals.

💡 Key Takeaways:

• Stop relying on outdated playbooks: The way buyers make decisions has changed, and your strategy needs to evolve.
• AI & sales tech aren’t optional anymore: How to use them the right way to speed up deals, not slow them down.
• Your sales process is probably broken: Why constant optimization is the difference between hitting quota and getting left behind.

🎙️ Podcast Quote: "Sales is a science. If you’re not tracking, optimizing, and evolving, you’re losing." – Jake Dunlap

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Connect with Jake Dunlap:

• LinkedIn: https://www.linkedin.com/in/jakedunlap/
• Website: https://www.jakedunlap.com/
• Website: https://www.skaled.com
• Youtube: https://www.youtube.com/@Jake_Dunlap
• Podcast: https://open.spotify.com/show/2YSdOae5YyHNfy6UQd7iIM

Connect with David Sliman

• Website: http://salesproformance.com/
• LinkedIn: https://www.linkedin.com/in/davidslimansalespro/
• Linktr: https://linktr.ee/salesproformance
• YouTube Channel: https://www.youtube.com/@SalesProformancePCS
• Email: GoPro@SalesProformance.com

This episode is brought to you by Unfinished Business, where we dive deep into the journeys of people who are reshaping what success looks like. Make sure to tune in for more episodes that’ll inspire your own entrepreneurial path!

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